Traditional Culture Encyclopedia - Hotel accommodation - 2. How to better operate and drain village houses?

2. How to better operate and drain village houses?

As a new industry in recent years, B&B has set off an upsurge of tourism service industry. A large number of people have poured into the B&B industry, and opportunities and challenges coexist. Some people earn a lot of money, while others lose money and leave sadly. So don't blindly follow the trend, or consider it according to environmental conditions and long-term interests. Bian Xiao then talked about how to manage the operation of the hotel.

Xiamen homestay operation

1, well drained

Do a good job of OTA, but you can't rely entirely on OTA. In business, OTA will definitely put its own interests first. When the market matures, it is possible to increase commissions or fees in disguise. Therefore, we should explore our own channels appropriately. There will be a lot of drainage from the channel. Such as Tik Tok, Little Red Book, Weibo and WeChat. But unlike ordinary bloggers, you don't need to raise a number, you have to do one-time traffic repeatedly. At this time, as long as it can bring real transactions, it is not a loss. And then slowly accumulate in the future.

2. Expand the online publicity of B&B.

You can publish the publicity information of B&B Inn through the travel pages of well-known online communities, or write illustrated travel guides and travel notes to introduce the highlights of B&B Inn appropriately.

3. Build a B&B booking platform

Although the number of rooms in individual B&B inns is limited, there are a lot of reservation information, which changes frequently, such as customers modifying their check-in dates and canceling orders for special reasons. Operators of B&B inns can make use of the existing Internet platform, or let the owners of B&B inns know the vacancy information at any time, and can also provide 24-hour inquiry and reservation services for tourists. B&B Inn Internet marketing platform includes these contents and functional modules: B&B Inn publicity information (hotel appearance, surrounding environment, information of different rooms, special catering and other services, etc. ), room reservation module, online communication module, stop reservation module, feedback module, tourist exchange forum, etc.