What are the advantages and disadvantages of the original model of hotel brand?

Has the following advantages and disadvantages:

Advantages: Because it is an original hotel, you can have enough freedom to discover your own advantages and highlights, identify your own competitive points, run your own circle of friends, share promotional activities, share your own hotel fun, engage in activities and so on.

Disadvantages: self-management needs to be self-financing and risky. In the normal operation process, we can refer to the practice of chain hotels and set up a membership model. You can add the guest's WeChat, and the guest can book in advance through WeChat to improve the user's stickiness. Another advantage is the price war, which can make good use of such a huge advantage to improve the occupancy rate.