Traditional Culture Encyclopedia - Hotel accommodation - Xu Shuguang, founder of Green Tree Inn Chain Hotel

Xu Shuguang, founder of Green Tree Inn Chain Hotel

1964, Xu Shuguang was born in Weihai, Shandong. His family is very ordinary. He has a younger sister and a younger brother, probably because he is the eldest brother. Xu Shuguang has a sense of responsibility and leadership since he was a child. He often teaches his younger brothers and sisters.

In the 1980s, after graduating from Beijing University of Technology with a major in automatic control, Xu Shuguang went to the Mathematics Department of the University of Southern California. A person dragging a big suitcase to America has no relatives and no reason. He was still a little nervous when he got off the plane and set foot on American soil. "I remember someone I didn't know met me."

But soon, Xu Shuguang, with strong adaptability, was integrated into campus life. With full scholarship support, he can study for three semesters a year. He quickly completed the course of the Department of Mathematics and got a master's degree. At the same time, he also studied computer science and obtained a master's degree in this major in advance. In the third year, I studied for a doctorate in business administration, and I was one of the few students who won the highest doctoral scholarship from the Business School of Southern University.

At this time, the turning point in life appeared. 1990 in the summer, Xu Shuguang joined the Broadway chain holding company (BWY. New york Stock Exchange (NYSE, later merged with Federated Department Stores, Inc., the largest department store chain in the United States) is an intern financial analyst. Because of his outstanding performance, the company strongly hired him as the manager of the financial information department. After consideration, Xu Shuguang thought the opportunity was rare, so he gave up his doctorate and joined Broadway. His mother is still worried.

Four years later, Xu Shuguang joined the CFO of Broadway and moved to Santa Anita Entertainment Real Estate Investment Fund (SAR. New york listed company NYSE), as the chief financial officer. Later, he was hired as the chief operating officer by an American investment company. In two years, the company's return on investment and benign assets have increased several times.

"A series of workplace experiences have made me understand that no matter what industry, its development cannot violate economic laws. It is the key to see the market supply and demand clearly. When supply and demand and market price are asymmetric, opportunities of low risk and high return will appear. If you can improve the efficiency of internal management at the same time, your performance will be several times higher than that of your peers. "

1997, Xu Shuguang, who is well-known in business circles, entered APH, the Pacific Building in the United States. This is a community development company, whose products are popular villas, and the company has large-scale investments in three States. At that time, the real estate investment in California began to decline to the lowest point from 199 1, and many real estate investment companies were not well managed, including APH. The company was forced to reorganize, and Xu Shuguang bought 65,438+000% shares of the company and became the chairman of APH, leading the company out of the trough.

Since then, Xu Shuguang has successively invested in the medical office field in the United States, built a garment export factory in his hometown, and invested in the old city reconstruction industry in Liaoning, making Xu Shuguang worth a hundred times and becoming a "chairman's professional household" with several enterprises.