Traditional Culture Encyclopedia - Hotel accommodation - I have a 50-square-meter small smoke hotel and hope to join a convenience store.
I have a 50-square-meter small smoke hotel and hope to join a convenience store.
Regional joining recruitment plan
1. Brief introduction and business philosophy of Shanghai Kedi convenience store company
Established in 1996, Shanghai Kedi Convenience Store Co., Ltd. is now a holding subsidiary of Bright Dairy Co., Ltd., a top enterprise in china dairy. At present, the company's stores have expanded to Shanghai, Jiaxing, Hangzhou, Xiaoshan, Shaoxing, Ningbo, Kunshan, Taicang, Suzhou, Wuxi, Zhangjiagang, Changshu, Jiangyin, Changzhou, Yangzhou, Guangzhou and other large and medium-sized cities. There are three types of professional convenience stores 1 000, with an annual total business of over 654,380+300 million yuan.
The company has accumulated a lot of intellectual property rights and management know-how in the operation and management of convenience stores; Keke brand has established a good image in the industry and the public; Won the titles of "Top Ten Award-winning Franchised Brands in Shanghai in 2004" and "Award-winning Franchised Brands in China in 2004", and established good cooperative partnership with a large number of suppliers. The company's intellectual property rights are mainly embodied in: store location technology, commodity management technology, market analysis technology, commodity procurement technology, business intelligence technology, modern logistics, distribution technology, store management technology and so on.
Keke Company closely revolves around the core concept of "a distant relative is not as good as a close neighbor", and carries out business activities in the spirit of honesty, integrity, enthusiasm and tolerance, pursuing Excellence and contributing to society; Provide the greatest convenience for consumers.
The company plans to find partners in some county-level cities in southern Jiangsu and northern Zhejiang to carry out regional franchise business (authorized within county-level cities); Through the efforts of both parties, * * * will create a brilliant future for convenience stores in China!
Second, the conditions of regional franchisees
1. Franchisees are interested in the convenience store industry, with dedication and dedication.
2. Franchisees have certain experience in the retail industry, and have certain regional management capabilities and market expansion capabilities. (having certain store resources is preferred)
3. The franchisee must be a local directly registered legal person (subject to the provisions of the local industrial and commercial department) and a company established according to the requirements of the local industrial and commercial department.
4. Franchisees have certain financial strength, and the registered capital is not less than 654.38+0 million yuan.
5. Franchisees understand the business philosophy of Keke Company.
6. Other conditions recognized by the company.
Third, the regional joining process
1. The franchisee has a preliminary negotiation with Keke Company to understand the culture and philosophy of Keke Company and fill in the customer registration form.
2. Franchisees conduct market research and preliminary feasibility analysis in the local area.
3. Franchisees go to the company for consultation, get the recruitment plan and visit the model shop.
4. Apply to join the region.
5, qualification evaluation and approval
6. Sign the letter of intent and pay the deposit.
7. Assist franchisees to conduct feasibility analysis and determine the regional franchise plan.
8. Sign the franchise contract and pay the franchise fee and deposit.
9. Franchisees conduct business and management under the guidance of available companies; The company can provide continuous management support.
Fourth, the rights and obligations of regional franchisees.
1. Once authorized by the licensed company, the franchisee will exclusively obtain the franchise right of the "licensed" convenience store in a specific area; However, it is not allowed to engage in businesses that are competitive with viable companies, and it is not allowed to obtain franchise rights of other similar companies.
2. Franchisees have the right to develop direct stores and franchise stores within the business area authorized by the company, and manage and guide the stores according to the requirements of the company. At the same time, they shall not engage in any economic and legal acts (such as contracting, committing debts or guaranteeing, guaranteeing, etc.). ) in the name of the company's agent, representative or employee.
3. Franchisees must accept the guidance of feasible companies when developing stores, so as to plan the distribution and density of franchise stores in the region.
4. During the franchise period, the company can provide franchisees with a set of proprietary technology and related manuals to guide their operation and management.
5. In the course of business operation, the franchisee shall not use any other contents or forms of the trademark, and shall not add, delete or modify the trademark of the company without the consent of the company. In case of the above situation, the company has the right to order the franchisee to correct it immediately; If the franchisee fails to make corrections within the time limit, it will bear corresponding economic and legal responsibilities.
6. Franchisees must develop a certain number of stores according to the time requirements of available companies.
7. Available companies will provide supporting services according to the specific conditions of franchisees.
5. Fees paid by regional franchisees
1, brand authorization fee (one-time): 65,438+ten thousand yuan;
2. Royalty: 65,438 yuan+0,000 yuan per store;
3. Franchise management fee: 2% of sales revenue;
4. Information usage fee: 300 yuan for each store.
5. Credit guarantee: 200,000 yuan. Upon expiration of the cooperation period, the creditor's rights and debts shall be returned after settlement.
VI. Support from the Company
Keke Company authorizes franchisees to use the brand of Keke Company, and will give full support in store location, commodity management, market analysis, commodity procurement, business intelligence, modern logistics, distribution and store management. , combined with the specific situation of franchisees.
Seven, the standard storage interest plan
Reference income based on an area of 60 square meters
Annual project cost/income (ten thousand yuan)
Average annual sales revenue 100.
The average annual gross profit is 20
Admission fee 0.67
Royalty 1
Shop payment investment 8
Decoration fee 4 (amortized by 0.8 per year)
Equipment purchase fee 8 (amortized by 0.8 per year)
Wage 5
The rent is 5 pounds
Delivery cost 3
Net profit 3.73
Eight, franchising and management
1, store location selection;
2, store decoration guidance;
3. Responsibilities of each post in the franchise store;
4. Operation and management of franchise stores;
5. Financial management of franchisees;
See the management manual for details.
Nine, franchisee management training content
1, corporate culture training
2. Business process training
3. Store management training
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