How to open up sales of native chickens

The key to opening up the market for native chickens is to make consumers recognize that the chickens you raise are native chickens. As long as you recognize the chickens you raise, marketing will be relatively simple. Specific methods can start from the following points:

1. Large-scale wholesale

Wholesale is generally sold in large local chicken sales markets in various places. This sales model does not have high requirements for chickens, and the breeding time is about 120 days. The varieties are all popular in the local market.

2. Catering industry

This type of sales mainly involves selling local chickens at well-known local hotels and farmhouses. The price of this type of sales is generally 3-5 yuan/catty higher than the wholesale price, and the profit per piece is also relatively higher by 10-20 yuan.

3. Store sales - brand strategy

Rent a store in a crowded urban area and sell native chickens, eggs and other agricultural and sideline products in the store. These products must It is to give people the experience of high quality, health and deliciousness, so as to attract customers and open up their own sales channels. This type of sale is based on long-term trust. Quality is key.