At the beginning, Liu ignored the opposition and spent 2.7 billion yuan to buy the "Cuigong Hotel". What happened afterwards?

In recent years, many famous entrepreneurs have been born in China. They come from all walks of life, such as Ma Yun in the e-commerce industry, Liu in the logistics industry, Wang Jianlin in real estate and so on. They are all very famous figures, but among these entrepreneurs, Liu's experience is different. He can be said to be very difficult. He has no background. After he entered the society from the countryside, he had to rely on himself, work hard every day and look for opportunities everywhere. The biggest difference between him and others is that.

In order to make a living, Liu, who just entered the society, set up a stall in Zhongguancun and sold CDs. In fact, he could have had a better job opportunity. After all, he is high flyers and graduated from Renmin University of China, but he has an ideal in his heart and has always wanted to start his own business. Now that he has succeeded, he has become one of the most famous entrepreneurs in China. It's not easy to get to this point. After his success, he also began to invest in many good projects, but he once spent 2.7 billion yuan on them.

At first, some people speculated that Liu wanted to enter the catering industry, but this speculation was quickly denied, because even if Liu wanted to be a catering industry, he could build his own brand. With JD. COM's reputation in the market should not be difficult, and the business of Cuigong Hotel was not so good at that time. There is no reason for Liu to spend so much money to buy a hotel and continue to operate it, so many people say that this is his failed investment, but is this the case?

You know, for a company, the most important thing is talent. Why is it difficult for big companies to enter? Because the threshold is high, people who have no ability can't get in at all. Zhongguancun in Beijing is a place where talents gather, and Liu naturally wants to recruit a lot of talents. But, JD The headquarters of COM is far from Zhongguancun. Many times, some people wanted to choose nearby, but it was too far, so they gave up, so Liu bought the Jade Palace Hotel. The location of Cuigong Hotel is very close to Zhongguancun, so the purpose of Liu's purchase of Cuigong Hotel is not to enter the catering market, but to turn it into an office building. On the one hand, it can improve the quality of employees' working environment; on the other hand, setting up the JD.COM office here will naturally make it easier to get in touch with the top talents in Zhongguancun and recruit talents for the company.

The benefits a good employee brings to the company are immeasurable. In the long run, Liu's investment did not fail, but it proved his long-term vision. However, due to various reasons, the Emerald Palace Hotel has not been put on the renovation agenda. In May last year, Liu suddenly withdrew from the Emerald Palace Hotel and transferred his ownership to Angelo Gordon Fund Company in the United States. Liu must have his own plans to do this, and I don't know whether the conditions given by the other party are too attractive, or whether Liu thinks this project is not cost-effective and wants to stop the loss in time, but after so long, I don't know whether Liu has made a profit or lost. What do you think of this?