Traditional Culture Encyclopedia - Hotel accommodation - The Group Culture of Zhu Hua Hotel Group

The Group Culture of Zhu Hua Hotel Group

Group culture of Zhu Hua Hotel Group;

Vision: to become a world-class great enterprise.

Mission: to achieve a better life.

Values: seeking truth, perfection and perfection.

Initial heart: A group of like-minded friends have made great achievements happily together.

"China Accommodation" is the abbreviation of China Accommodation. These two simple words contain the company's great vision: to become a world-class hotel group representing China's accommodation industry.

Visually, the symbol "Zhu Hua" expresses both outward expansion and inward convergence. Different convergence produces strong cohesion and presents a booming image, which means meeting, meeting and getting to know each other in China. It also represents the convergence of different dreams into one big dream, which means that the people of China are closely United to achieve a better life together.

Chinese blue, a symbolic color, symbolizes a great dream, an inclusive spirit and a bright future.