Traditional Culture Encyclopedia - Hotel accommodation - What are the details of Nanning chain stores?
What are the details of Nanning chain stores?
There are many supermarkets: Beijing Hualian, Nancheng Department Store, Wal-Mart, Likelong, Xingyue and so on. Pharmacies: jewelry stores for ordinary people, Chinese people, Red Cross, Kangquan, etc. Diet: Feizai Seafood Restaurant, Maojia Restaurant (national chain), Pinluoxiang, Pink Capital, Sanpinwang, Baihualong and so on.
anyway, the chain store is a branch development of an enterprise, and now it is a gimmick in the market.
well-known enterprises: McDonald's, Burger King, Pizza Hut, Yoshinoya, etc. are world-famous fast food chains. In addition, 7-11 is the largest convenience store chain in the world. In addition, Carrefour, HMV and Toys R Us are also well-known chain stores in the world.
franchising:
franchising is a business model, not an industry. According to the principle of organizational division of labor, the headquarters (franchisor) is responsible for business strategic planning, commodity service development, etc., and can provide franchisees (franchisees) with a complete set of business technologies, and help franchisees obtain greater benefits through training, uninterrupted opinions, investigation and development plans, unified procurement and distribution, and advertising.
Franchisees, on the other hand, can gain business know-how in a short time with less investment, and concentrate on business management and customer service. For the headquarters, franchising can expand rapidly in a short time with less capital investment.
the head office draws a part of the income from the franchise stores in the form of franchise fees, royalties, deposits and other fees [Article 1 of the Measures for the Administration of Commercial Franchising (Trial)]. Among them, the franchise fee is also called the franchise fee, which is charged at one time.
the royalty is charged according to a certain proportion when the franchise stores use the franchise rights; In order to ensure the franchise stores to perform the contract, the headquarters may require the franchise stores to pay a certain deposit, which will be refunded after the contract expires; Other expenses (such as advertising fees) are charged according to a certain proportion or depending on the services provided by the headquarters.
above content reference: Baidu Encyclopedia-Chain Store
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