Traditional Culture Encyclopedia - Hotel accommodation - What are the common signs?
What are the common signs?
(A) Morphology
1, vertical sign: the whole scale is relatively long vertically. Generally, the whole face is used as an advertising signboard, which we can often see outside the shopping mall.
2. Horizontal scale: The whole scale is relatively long horizontally. Generally, the whole face is used as an advertising signboard, which can be seen on the walls of small shops and large buildings.
3. Sudden signs: Signs protruding on the walls of buildings are used as advertising carriers on both sides except the back or in the case of walls on both sides. This kind of brand is still relatively common, such as the brand at the door of a good shop on the street.
4. Post signs: horizontal, vertical and three-dimensional signs marked on some fixed structures on the ground. This kind is usually seen in parks and other places.
5. Roof sign: refers to a plate-shaped movable cube or phantom sign set on the roof of a building and hung or attached to it. Usually you can see it on the roofs of some buildings.
(2) according to the production materials
1, wooden sign
Nowadays, wooden signs are still widely used in gardens, zoos, parks and other tourist attractions. The advantage of wooden logo standard is that it can give people a sense of natural intimacy and traditional regression; Its disadvantage is high cost. Although the cost of wood is low, it is easy to deform and crack due to natural factors.
2. Stone signboard
Stone is not easy to be damaged by natural conditions and has a long service life; The disadvantage of stone is that the material itself is too heavy, which is not conducive to processing, and there are many structural considerations. But it has a very good texture effect with wood, consistent style and rich cultural atmosphere, which is irreplaceable by other materials.
3. Metal identification mark
Metal materials are widely used in modern signs. Sign production, a metal signboard, is mainly made of aluminum alloy plate, stainless steel plate, cold plate, titanium plate, copper plate and other raw materials through die casting, etching, baking paint and electroplating. Fashionable appearance and strong sense of modernity.
4. Synthetic identification mark
Synthetic signs include (acrylic) board, FRP, aluminum-plastic board, PVC board, sunshine board, hibiscus board and so on. It is characterized by novel personality, strong sense of fashion, simple building structure and low data cost. Because there are many kinds of synthetic materials with different properties, it is necessary to know their characteristics in detail and select materials reasonably.
5, LED luminous signs
LED luminous sign is the product of today's scientific and technological progress, and it is also a symbol of an era. Generally used in some large shopping malls and commercial streets, LED light-emitting signs have a good effect in day and night, with a strong sense of the times, but the common problem is high maintenance cost.
(3) According to the application scenario.
According to different application scenarios, there are the following types:
1, the sign of tourist attractions
2. Identification marks of educational institutions
3. Signboards of real estate enterprises
4, public * * * environmental identification mark
5, commercial real estate signs.
6, hospital organization identification mark
7, enterprise factory signs.
8. Identification signs of residential areas
9, underground parking signs
Of course, in addition to the above classification, there are some other classifications, such as the classification according to whether it emits light or not.
Second, the types and uses of signs
1, image signboard
Image signs are mainly designed by logo designers. When designing, we will combine the cultural concept of the enterprise and make some enterprise information, so a good image card is not a simple symbol, but contains a lot of cultural information, and can even be compared with sculpture.
Most image cards can emit light at night. They can use acrylic plastic characters, acrylic stereoscopic characters, LED metal characters, neon lights and so on to achieve the luminous effect. So many image cards have a landmark effect at night.
2. Floor-standing shunting signs
At the moment when people-oriented society and architecture are flowing music, humanistic spirit is the most profound expression. As a part of modern architecture, large-scale floor-standing diversion signs should be carefully considered in modeling design, color matching, production technology and so on, so that they can reflect each other with the main building and greening plants.
3. Floor index card
The most prominent feature of the floor index board is its unique appearance. No matter what is explained or indicated, no matter what is the meaning or symbol, its meaning must be accurate. First of all, it should be easy to understand and conform to people's cognitive ability. Secondly, we should be accurate, avoid unexpected explanations or misunderstandings, especially the taboo of doctrine, so that people can see at a glance and be accurate in a very short time.
4. Department card
Office logo, also known as office logo, is the specific application of logo in office system. The development of office signs has experienced wood, bronze, stainless steel and other materials, and profile office signs are the mainstream direction of future development.
5. Function marks
Functional signs mainly include warm reminder signs, public safety signs, signs for boiling water rooms and bathrooms, weather forecast and date reminder signs, etc. Bright and complete functional identification not only brings convenience to people, but also improves efficiency, which has become the necessity of modern building management.
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