Brief introduction of business

Hongkong Shangkeyou Hotel Chain Management Group started to operate Shangkeyou Express Hotel brand in Chinese mainland in 2009. The Group has many wholly-owned subsidiaries in China, such as Qingdao, Shenzhen, Zhengzhou, Nantong and Jiangyin, and has established 24 regional management centers to fully expand the chain service market in second-and third-tier cities in China. Shangkeyou Group received capital injection from Singapore ACA Investment Company on June 0, 2002, and from France TWC Investment Group on June 0, 2002. With the help of the internationalization background of investors, in August 20 12, Shangkeyou Group successfully established its Asia-Pacific regional headquarters in Singapore, fully expanding the express hotel market in Southeast Asia, blowing the horn of overseas expansion and launching the overseas listing plan. Shangkeyou Group focuses on the management of chain service industry in second-and third-tier cities. Through the development of its chain brands, it is committed to improving the quality of chain service industry in second-and third-tier cities and providing professional chain management services for investors in second-and third-tier cities. As the first comprehensive chain service operator in second-and third-tier cities, Shangkeyou Group owns two brands: Shangkeyou Express Hotel and Junyi Boutique Hotel.

As the first brand of chain service industry in second-and third-tier cities, Shangkeyou Group has jointly established a chain brand training college with famous universities to cultivate chain brand management talents with high theoretical level and skilled professional skills. And set up a fair club to consolidate brand loyalty, constantly develop convenient resources for membership cards, and expand the scope of cooperative businesses. With advanced product management concepts and years of unremitting efforts, the Group has created new service standards for second-and third-tier cities and formed the largest chain operation network in second-and third-tier cities. Relying on accurate market positioning, Shangkeyou will gradually become an integrated service provider covering all aspects of eating, drinking, music, housing and transportation in second-and third-tier cities, so that consumers in second-and third-tier cities can enjoy a happy life; Focus on providing chain operation technology and network services for investors in second-and third-tier cities, drive the service industry of second-and third-tier cities in China to be mature and perfect, and make contributions to the development of chain service industry in China.