Traditional Culture Encyclopedia - Hotel accommodation - What can the hotel management major do?
What can the hotel management major do?
Hotel marketing, marketing planning and strategy implementation; Formulate, evaluate and supervise hotel service processes and staff service standards; Financial analysis and accounting; Human resource management, organizational development and training, manager promotion.
Extended data:
1, marketing and marketing planning
Marketing promotion and marketing planning are extremely important parts of hotel management. Students majoring in hotel management will receive relevant training and courses during their school days. After graduation, you can become the marketing manager or sales manager of the hotel, responsible for the planning of hotel sales strategy, market research and competition analysis, and launch effective promotion strategies and activities to enhance the visibility of the hotel and the number of tourists.
2, service process and employee service standards.
Hotel is a service industry, and the quality of service largely determines customer satisfaction and repurchase rate. After graduating from hotel management, you can be a customer service manager, responsible for formulating hotel service processes and service standards, managing employees and pursuing higher quality services.
3, financial analysis and accounting
Financial expenditure and income are an indispensable part of the daily operation of the hotel. Graduates majoring in hotel management can engage in hotel accounting, financial analysis, budget management, tax planning and other aspects. Or lead the team as a financial supervisor or department manager.
4. Manpower deployment
Nowadays, the importance of human resources is recognized by more and more enterprises, and so is the hotel industry. Graduates majoring in hotel management can be managers or assistants in the human resources management department, and supervise the recruitment, entry, promotion, salary adjustment, and employee relations maintenance.
5. Summary
In short, after graduation, hotel management majors can develop in hotel-related fields, from brand management to service, to meet the needs of cultivating students' comprehensive, comprehensive and practical abilities, to expand employment fields and to make contributions to society.
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