Mid-Autumn Festival planning scheme

In order to ensure that work or things can be carried out efficiently, we need to make a plan in advance, and the content and form of the plan should be carried out around the theme, and finally achieve the expected effect and significance. So what kind of scheme is good? The following is the planning scheme of Mid-Autumn Festival activities (1 in total) I collected for you, for reference only, and you are welcome to read it. Mid-Autumn Festival planning plan 1

This activity is held in the form of a fraternity, and relevant leaders of OCT, OCT residents and surrounding merchants are invited to participate. The whole party included cultural performances, tea ceremony performances, sharing of extra-large moon cakes made by brand moon cake merchants specially invited by Causeway Bay for Mid-Autumn Festival, and some publicity about corporate culture in Causeway Bay. Everyone shares a moon cake, which means reunion, the unchanging theme of Mid-Autumn Festival. Through good organization, the party will be made into an elegant and harmonious OCT Causeway Bay Mid-Autumn Festival Friendship Association.

1. Purpose:

1. Through this activity, the visibility of OCT and OCT Causeway Bay will be enhanced, and the communication and contact between Causeway Bay and OCT residents will be enhanced.

2. Through cooperation with brand mooncake merchants, we will establish a good business interaction relationship, add more cultural connotations to the brands of both parties, and establish a good corporate image of both parties.

3. Enrich the cultural life of community residents by performing arts and participating in activities on the spot.

4. Through the development of this activity, news hotspots will be created, and certain influence will be formed through the reports of various media.

second, the theme of the party: enjoy tea and enjoy the moon, and enjoy the Mid-Autumn Festival in Causeway Bay at * * *

third, time: 7: -9: pm of the Mid-Autumn Festival

fourth, location: OCT Causeway Bay Ecological Plaza

fifth, organizer: OCT Causeway Bay, OCT property, brand mooncake vendor

sixth.

2. The brand mooncake enterprises hosting this evening's party will provide the "extra-large" mooncakes in the evening party, and provide some knowledge materials about mooncakes for publicity in the evening program.

3. Invite brand tea merchants to hold a tea ceremony performance in the fraternity and introduce some knowledge about tea to the audience in the program. Provide drinking tea and tea sets for the fraternity.

4. Invite relevant leaders of OCT and surrounding merchants to participate.

5. Invite journalists from various media to participate, and effectively use the media to expand their influence. Mid-autumn festival activity planning plan 2

activity theme

family members of xx company-tomorrow with you

activity purpose

1. Let employees fully show themselves and know themselves and the atmosphere of the corporate family during the activity.

2. realize the interaction between leaders and employees, so that workers at all levels of the enterprise can communicate under the same platform.

3. Make effective use of the activity process and its publicity strategy, which is different from the previous operation and makes everyone feel the development and progress of xx Company. At the same time, the packaging company will promote the formation of its external image and internal culture.

4. Through the life show of xx company, people in xx company can know and discover themselves, which will pave the way for the improvement of bi behavior identity in the future.

xx company headquarters and employees of xxx company

Activity time:

2xx

Activity location:

canteen of XXX company headquarters

Organizer

xxx company

Activity content

1. Program solicitation:

1. Each department of the headquarters will perform at least one program. Company X has at least 3 programs

2. Finish the program declaration before 11: this Thursday

3. Rehearse this Friday

4. Please bring your own accompaniment instrument or cd

2. 2xx Mid-Autumn Festival party site

Main time allocation:

1. Folk music Mid-Autumn Festival promo

Another short promo is the beginning of the party

2. Leader's speech

The host introduced the guests and invited Mr. xx to give a speech to the employees of xx Company, and invited everyone to raise a glass together

3. Performing activities selected by various departments (specific arrangement to be determined)

4. Life show of xx Company

Description: The purpose of this activity is. Today, employees represent a department, and the future represents the image of the whole xx company, so that viewers can also benefit from it. The activity is highly participatory and ornamental.

each department selects two employees as the image representatives of its own department, and the individual prepares 3-4 sets of living clothes, a set of summer clothes, a set of casual clothes, a set of work clothes and a set of clothes designed and matched by the department. Come to participate in this life show of xx company. After the show, we will invite the audience to comment on it.

5. Game

Same song

Invite leaders and employees to collaborate on a song, with three leaders and three employees

Let me guess, let me guess

Invite employees under the stage to guess an item with five questions, and you can take away the prize if you guess

The prize setting can be (cd small household appliances. (mainly to enhance the entertainment effect)

The game is completed by two people, one blindfolded, the other guided him to complete the journey at the finish line, and set up some obstacles on the runway, and the team with the shortest time won.

6. Lottery and Gift Issuing

Effect Prediction

As this activity is an internal activity organized by xx Company for traditional festivals, it is creative and interactive. As long as it is properly implemented, it can attract the active participation of internal employees and the attention of external enterprises. It is estimated that the actual number of participants in this activity will reach more than 6, and there will be 5 online reports. The coverage of employees in xx Company is expected to reach more than 1/2. At the same time, this activity will help promote the formation of a new corporate culture, enhance the confidence of employees, show a cordial, United and efficient image to the outside world, and effectively enhance their visibility and reputation.

media communication strategy

1. As the September issue of "xx Company World" has been delivered for printing, the advance report will make use of online media, that is, a newsletter will be published in the news center of xx Company's homepage.

2. Follow-up reports after the activities are carried out, and make effective use of the advantages of xx Company World and xx Company Home Page.

3. After the activity is carried out, make news and communication contributions on relevant logistics industry websites.

4. After the activity, publish pictures and related reports in the canteen. You can take the form of billboards and posters, and carve the scene into discs as publicity materials for the corporate image in the future. You can also upload a webpage celebration activity plan.

advertising media communication strategy

1. The scheduled performance part is sent to all departments in advance (document notice).

2. Poster publicity before the event (which can be used as a pre-guide for the popularization of poster culture).

3. Say "What do you want to see in the Mid-Autumn Festival, unexpected surprises are waiting for you" in one sentence, and set up a message point, which will be used as a reference before the program and film screening are confirmed, so as to rationalize the internal expansion of corporate culture. Mid-Autumn Festival activity planning plan 3

1. Implementation background

Let students fully understand the various customs and habits of various ethnic groups in China during the Mid-Autumn Festival, increase their interest in learning, understand the origin and formation of the festival, the different ways of celebration among the people and the unique cultural connotation of China, so as to experience the significance of eating moon cakes to celebrate the harvest, reunion, blessing and family; Experience that the class is a big family, everyone is a member of the class family, and should care for and love each other; Enhance students' feelings of loving their parents, their hometown and their motherland. At the same time, through this activity, students can really understand festivals and China traditional culture, help teenagers to enhance their scientific concept of festival culture, carry forward innovative festival culture, and let festivals really bring us happiness and happiness.

Second, the activity time

Two days before the Mid-Autumn Festival.

Third, the purpose of the activity

1. Get to know the name, origin and customs of the Mid-Autumn Festival.

2. By understanding the customs and habits of Mid-Autumn Festival in hometown, students can be inspired to love their hometown and their motherland, and experience the joy of family and the sweet happiness of life.

3. Make students feel the characteristics of Chinese culture through understanding festivals.

4. Cultivate students' ability to collect, collate, compare, analyze and use materials, as well as their language generalization and expression.

Fourth, activity preparation

Divide the students into six groups to collect festivals, customs and habits of Mid-Autumn Festival and relevant materials of Mid-Autumn Festival.

V. School Mid-Autumn Festival Activity Plan

Stage 1: Activity Preparation

1. Collect the name, origin, lantern riddles and legends of Mid-Autumn Festival, etc.

2. Investigate and visit the elders around you to learn about the customs and habits of celebrating Mid-Autumn Festival in my hometown.

the second stage: enter the activity in the form of class meeting

1. Introduce the situation.

2. Enter the theme of the activity and exchange ideas.

First theme: Talking about Mid-Autumn Festival

1. The origin of Mid-Autumn Festival.

2. Legends and folktales of Mid-Autumn Festival.

3. How much do you know about Mid-Autumn Festival poems?

Second theme: Mid-Autumn Festival practice

1. Design unique and exquisite moon cake patterns.

2. hold a moon cake banquet.

3. Discuss the Mid-Autumn Festival activity plan

1. The Mid-Autumn Festival is coming. Do you have any ideas? Talk about how to spend the Mid-Autumn Festival this year.

2. communication between students.

VI. Summary

The students have learned so much about the Mid-Autumn Festival and come up with so many good ideas for celebrating this year's Mid-Autumn Festival. Although everyone uses various forms to celebrate this traditional festival, everyone has the most beautiful and traditional wish in mind, that is, flowers will always bloom! The moon is always full! People are always there! The teacher feels so happy! It seems that our class is a complete family, just like the moon in the Mid-Autumn Festival! Mid-autumn festival activity planning plan 4

1. Activity objectives

Culture is the foundation of a nation, and festivals are an important carrier of national cultural inheritance. Traditional folk festivals such as Spring Festival, Lantern Festival, Tomb-Sweeping Day and Mid-Autumn Festival all vigorously carry forward the excellent traditions of national culture and inherit the national spirit. The Mid-Autumn Festival has a round moon and fragrant moon cakes. The Mid-Autumn Festival is sweet and full of happiness. As the Mid-Autumn Festival and Teacher's Day are coming, the kindergarten has planned a series of activities. It is hoped that through this activity, children can learn many customs of traditional festivals in China, and learn to share, learn to be grateful, actively express and experience the fun brought by activities.

2. Activity preparation:

(1) Before the Mid-Autumn Festival, teachers of all classes and children learn the origin, customs and celebration methods of the Mid-Autumn Festival together, and at the same time create and render an environment with the theme of "Happy Mid-Autumn Festival". For example, the creation of an illustrated theme environment of "Reunion Celebrating Mid-Autumn Festival", or illustrated information about "traditional stories of Mid-Autumn Festival" or "Mid-Autumn Festival poems" and so on.

1. Greeting card exhibition "Full of affection and love for Mid-Autumn Festival". (middle class)

2. Parent-child production of "Celebrating Mid-Autumn Lantern Show". (large class)

3. Hold a small work to show "moon cakes I made". (small class)

4. Learn to sing teachers' songs and children's songs; Making small handmade works for Teachers' Day; Draw "My Teacher". (Primary, middle and large classes)

(2) Home cooperation:

1. Parents are advised to tell their children a story about the moon or teach them an ancient poem about the moon and the Mid-Autumn Festival.

2. Encourage parents to help collect all kinds of mooncake boxes, mooncake gift bags, Mid-Autumn Festival greeting cards, pictures, lanterns and other materials to create a class environment.

3. Visit Moon Cake Street —— (Learn about the production, raw materials, brands and packaging of moon cakes) 4. Parent-child riddle guessing game.

4. Personnel arrangement: planning scheme of Mid-Autumn Festival activities by the event director 5

1. Purpose of the event

Mid-Autumn Festival has always been a good time for restaurants and hotels to promote sales, and it is also the best opportunity to stimulate consumers and stimulate consumption. This activity is aimed at getting better profits, on the other hand, it is also aimed at strengthening the external image of restaurants and deepening their impression in the eyes of consumers.

second, the theme of the activity

"Happy Mid-Autumn Festival, good gifts will be sent nonstop"

third, the object of the activity

different Mid-Autumn Festival promotion activities are carried out for different groups of high school students and low school students, effectively taking care of different groups of people.

IV. Activity time

xx month xx day-xx month XX day

V. Activity form

Discount; Gift; Lucky draw

VI. Specific contents of activities

1. During the promotion period, anyone who eats in our restaurant can enjoy a 1% discount for more than 1 yuan. Special dishes for Mid-Autumn Festival are presented with the table.

2. During the promotion period, you can get the corresponding Mid-Autumn Festival gift box if you specify a series of packages in our store.

3. During the activity, anyone who eats in our restaurant can take part in the Mid-Autumn Festival lantern fans' prize-winning quiz. At the same time, you can get a snapshot for free.

VII. Campaign advertising

1. Do outdoor advertising in places where people flow intensively, such as railway stations and bus stops.

2. Newspapers and local TV stations should also carry out publicity.

3. Distribute leaflets.

VIII. Other related strategies

IX. Smell control, so that the fragrance of moon cakes and hotel culture can attract guests who enter the hotel, so that customers can smell the fragrance of moon cakes on their own initiative.

Personnel transfer, hotel layout, etc. should be arranged in advance, and emergency measures should be initiated. At the same time, relevant records should be summarized to prepare for promotion evaluation. Mid-Autumn Festival activity planning plan article 6

"I miss my relatives more every festive season", and the annual Mid-Autumn Festival is coming, which is a traditional festival of the Chinese nation. The Mid-Autumn Festival of "Filial Piety comes first in all the virtues" has a long history in China. Respect for the elderly in Mid-Autumn Festival, in a certain sense, is also a norm for filial piety behavior of children and a promotion of social respect for the elderly. "osmanthus fragrance, Jin Ju in full bloom", on this special day, there are such a group of people, they