What does 4a copy mean?

4a copywriting is advanced copywriting.

According to the international 4A standard, copywriting is divided into four levels, namely, assistant copywriting, junior copywriting, senior copywriting and senior copywriting. Senior copywriting, also known as 4A Wen 'an, is easily confused with senior copywriting. In addition to all the abilities and responsibilities of senior copywriting, senior copywriting has two differences, that is, senior copywriting needs to be ranked according to seniority, directly receive customers, discuss various schemes with customers, and make corresponding modifications and improvements to meet customers' requirements and sign bills.

Copywriting is actually polishing words. Copywriting is to turn sales thinking into marketing thinking.