Lotte xylitol's love is charity

On the evening of March 19th, 27, Lotte Group held the unveiling ceremony of Lotte (China) Investment Co., Ltd. in the Grand Hyatt Pudong. Lotte (China) Investment Co., Ltd. is jointly invested by Lotte Fruit, Lotte Seven Star Beverage (Korean Lotte) and Japanese Lotte * * *, and will be responsible for the domestic food and beverage industry in China. It is the first wholly-owned company established by Lotte in China. At the unveiling ceremony, the brand-new Lotte (China) Investment Co., Ltd. donated RMB 1 million to Hope Project, and the Lotte Fund of RMB 1 million will be used to build four Hope primary schools to show its support for charity in China.

since its establishment, lotte group has made excellent achievements in all fields it has set foot in. Behind the outstanding performance, Lotte brand's high sense of responsibility is the key factor of its success. This sense of responsibility is not only reflected in the harsh pursuit of their own product quality, but also in their concern for society and public welfare undertakings. In South Korea, Lotte Group has set up a non-profit welfare consortium and scholarship consortium. The responsibilities of non-profit consortia are mainly reflected in the construction of social welfare facilities, foreign workers' support and other public welfare undertakings; The main work of the scholarship consortium is to select outstanding college students (graduate students) nationwide twice a year and provide them with scholarships.

28 is the 12th year for Lotte brand to enter China. In this long journey, Lotte, as the largest manufacturer of xylitol chewing gum in China, persuaded China consumers with its exquisite skills, rigorous style and scientific attitude. In these 12 years, Lotte has also paid back to China society wholeheartedly with its high sense of responsibility-vigorously promoted the scientific way of tooth care to the people in China, and at the same time actively cared about the dental research work in China, contributing its own strength to protecting the dental health of consumers in China.

In p>27, the second international symposium on xylitol chewing gum was held in Beijing after Lotte actively contacted various organizations. This grand meeting of dental workers has brought a spring breeze to the dental research in China-at the meeting, dental experts from all over the world published the latest research results, which pointed out the direction for the future scientific research of dental workers in China. As the organizer of this conference, Lotte behind the scenes is deeply gratified. In the words of the general manager of Lotte Brand: "We only want to dedicate our health to China consumers." While devoting most of its energy to oral hygiene in China, Lotte brand still pays close attention to public welfare in China. Hope Project is the earliest project that Lotte Group participated in public welfare undertakings in China. Project Hope is a cause to help children who have dropped out of school in poverty-stricken areas, and to let Qian Qian's children who have dropped out of school because of family poverty return to school. It is a practical matter that focuses on the future, benefits future generations, and is created for the development of China's basic education. Lotte Group entered China in the spirit of serving the society wholeheartedly, and it has always been the wish of Lotte brand to become attached to Project Hope.

lotte's positive attitude towards social welfare undertakings also plays a subtle role in educating and infecting its employees. They regard Lotte as a trusted family and are willing to contribute to its development in China. According to the response of the leaders of Lotte Company, the employees of Lotte Company have always been willing to participate in various public welfare undertakings. They believe that this practice can cultivate their own sentiments and understand the true meaning of life.

just like the meaning expressed in the name of the enterprise, Lotte Enterprise has always been full of cheerful and highly responsible emotions and integrated into the lives of China people. With the joint efforts of Lotte and China society, the real "Lotte" world is believed to come to the people of China soon.