Guangdong fengda express

In Nanyue, there is a little-known but well-known private express delivery company, which is called payment collection-Fengda Express.

2010 August 18, Yingtian Road, Guangzhou, a hotel with bright lights is celebrating the third anniversary of the establishment of Guangdong Express Industry Association. Luo Jianqing, Director of Guangdong Postal Administration, and Li Qingxi, President of Guangdong Postal Association attended the celebration. At the invitation of the Association, Guangdong Fengda Express Co., Ltd. attended the meeting. The leaders at the meeting listened carefully to the voices of business representatives. What impressed us most was the speech of the representative of Fengda Express, which gave us a chance to learn the true story of Fengda Express. It was developed with the pace of Guangdong's opening up and reform, and it was full of magical colors.

From passengers to the chairmen of three enterprises

Speaking of Fengda Express, I have to introduce the story of Liang Sanxing, managing director of Fengda Express.

Liang Sanxing was born in a small village on the southwest coast of Guangdong. Like all Cantonese people, Mr. Liang is rich in Cantonese people's hard-working and hard-working personality and the spirit of seizing opportunities and pioneering and innovating. By chance, this young man in his prime embarked on the road of express delivery, and since then he has made great achievements and created a life full of magical colors.

Let's go back seventeen years. 1993 In the spring, at a crossroads in Huangcun, Guantai Road, Dongguan, a young man riding a motorcycle named Happiness 125 kept scanning the passing pedestrians. This ordinary passenger at that time was General Manager Liang Sanxing, the leader of Fengda Express. This time, however, it was not his guest, but a courier who sent express mail on a motorcycle. Under the persuasion of this salesman, Liang Sanxing became a courier delivery salesman. Since then, Liang Sanxing bid farewell to his passenger career and started his hard work in the express delivery industry.

In the early days of reform and opening up, the express delivery industry was monopolized and controlled by the State Post Bureau, and the policy did not allow private enterprises to engage in express delivery business. With the increase of trade between Guangdong and Hong Kong, express logistics between Hong Kong and the Mainland has become a bottleneck. For example, the factory needs an urgent dispatch, and today it says it will be needed tomorrow, but according to the normal channels, it will take a week to declare customs, and no one can wait. During this period, many goods from Hong Kong were transported to the mainland by private individuals, and a professional "carrier" came into being, commuting between Shenzhen and Hong Kong every day. This is the trend of early provincial and port express delivery.

At that time, there was no threshold in the express delivery market, and the government rarely intervened. Just name a company, print a waybill, set a table and install a phone, and you can engage in express delivery business. After receiving the express mail, resell it to a transportation company with provincial and port transportation qualifications for delivery, and accept the entrustment of Hong Kong customers to receive and deliver the express mail. At the beginning of the business, Liang Sanxing's team did the same. There is no express train, only a few motorcycles. Some long-distance express mails have to be received and delivered by long-distance buses.

Finally, through hard work, many things and General Liang's team have made great progress, their performance is booming and their scale is snowballing. Not long after, Mr. Liang bought his first car-a 0.6 minivan commonly known as a "four-wheeled vehicle". Later, the boss of a courier company in Hong Kong appreciated Mr. Liang very much and established a cooperative relationship with him. This company is now express delivery. Thanks to the efforts of General Liang, express delivery has developed rapidly in Dongguan. Later, the Pearl River Delta set up branches in Guangzhou, Foshan, Jiangmen and Zhongshan. It can be said that Mr. Liang has contributed to the rapid achievement of today.

Starting from 200 1, Courier changed its business model, and Mr. Liang's company was forced to stop its cooperation with Courier and turn to VIA Transportation Company, a subsidiary of Guangdong Communications Group with provincial and port transportation qualifications, to continue the express business between the Pearl River Delta and Hong Kong. Soon after, it broke up with VIA and became a partner of Hong Kong Jingguang Express in the Pearl River Delta.

Make up your mind, deploy troops and form an array.

After experiencing a series of joys and sorrows, Liang Sanxing deeply realized that in order to stand and develop in the increasingly fierce express delivery industry market, it is necessary to establish its own brand and independent express delivery network. In 2002, Dongguan Fengda Express was established. Mr. Liang tried his best to use all the wealth accumulated over the years for the construction of express delivery network, and established direct express delivery networks in Guangzhou, Foshan, Dongguan, Zhongshan and Jiangmen. Other places take the form of joining, and the network of Fengda Express in the Pearl River Delta and even the whole Guangdong Province is becoming more and more perfect. So far, Fengda Express has achieved rapid development. After years of development, Fengda Express has purchased a number of modern express sorting lines and express management system software with online computer query function, which has strong economic strength. There are several express sorting yards, dozens of branches, hundreds of business outlets, thousands of diligent and responsible business personnel and tens of thousands of square meters of business premises in Guangdong. The trunk train adopts point-to-point direct delivery mode, and most express mail in the province really arrives early in the morning and evening. For example, Fengda Express has become a regional express company with large scale of informationization and specialization. Not long after, Hong Kong Fengda Express Company was established. In 2006, we established a strategic partnership with CCES Express Company, and from then on, Fengda Express business expanded to the whole country.

Fengda Express takes the lead in introducing professional E3 express management system software, and implements the whole-process barcode cargo tracking system, which can monitor the cargo circulation status in real time. Convenient reconciliation system minimizes cash flow and avoids payment risk.

Be prepared for danger in times of peace and calmly deal with it.

Since 2006, the competition in the express delivery industry has become extremely fierce. With the rising of fuel price and the increase of employment cost, many express delivery companies in their heyday began to close down. Fengda Express, which focuses on automobile transportation, has been tested as never before. How to survive is a serious problem for Fengda operators. After studying, the leaders of Fengda Center adjusted the corresponding strategies in time. With the deepening of fierce competition in the express delivery market, it is particularly important whether the market positioning is accurate. According to its own characteristics of large number of people, many cars and fast delivery, Fengda Express takes Xiaozong Logistics Express as its main direction and payment collection and Chiyo as its value-added services, which cleverly avoids direct competition with other express delivery enterprises such as EMS and SF Express, and preserves its strength and lays a foundation for future development.

In 2008, the global economy suffered a rare financial storm. In addition, oil prices continue to rise, and the cost of employing people continues to increase. The express delivery industry entered the cold winter, and many express delivery companies closed down because they could not stand the test. For example, Fengda Express has taken timely measures such as policy support and network optimization: reducing the handling fee of some remote and difficult-to-operate sites, increasing the delivery fee, and helping some vulnerable sites tide over the difficulties; Drive as many trunk trains as possible, equip the weak points of the station with strong trains, and take the trunk express nearby in a strong and weak way to solve the worries of the station.

Fengda Express has withstood the impact of the financial turmoil with excellent internal strength, but its business has been rising. By this year, it has collected nearly 20,000 orders per day and handled hundreds of tons of goods per day. It is one of the few powerful express delivery enterprises in South China.

Under the constant impact of the market tide under the new situation, the top management of Fengda Express is prepared for danger in times of peace and full of anxiety. They are deeply aware that no express delivery company can monopolize one party. Only by building its own brand, operating its own characteristics, seizing market segments and becoming bigger and stronger in unique fields can the company remain invincible for a long time.

20 10 In May, Fengda Express invested RMB10 million to upgrade the company from "Dongguan Fengda Express Co., Ltd." to "Guangdong Fengda Express Co., Ltd.".

20 10 at the second network conference, Fengda Express blew the horn of shaping national brands and establishing corporate image. The company entrusts a well-known enterprise policy company to plan, establish a unified visual identification system, formulate a unified code of conduct, and carry out unified publicity and promotion. Fengda Express, under the leadership of the team of the General Center of Liang, unites its thoughts and acts, and moves towards the goal of building a high-grade and professional private express delivery enterprise.

In addition to making great achievements in the express delivery industry, Mr. Liang of Fengda Express also has rich returns in bar code printing and logistics machinery. Mr. Liang's many enterprises are interdependent and form a joint force, which greatly enhances the ability to resist financial risks and is invincible in the increasingly cruel market environment.

If you get close, you will get what you want.

Fengda Express can achieve excellent results today, which is inseparable from the unique business philosophy and personal charm of General Manager Liang.

Many employees of express delivery companies come from rural areas, and their cultural quality is generally not high, their service awareness is not strong, and there is a phenomenon of rude service attitude and irregular behavior. The service concept of "Faithful, Original Fengda" of Fengda Express Chief is to realize that the express mail received and sent by Fengda means that it is delivered by itself, and it must be delivered. Fengda Express employs experts from time to time to train employees' service awareness and skills and improve their quality.

In order to ensure the delivery time of express mail, Fengda Express will do whatever it takes, regardless of cost. June 2006 is the peak production season for electronic enterprises. A company named Dayang Electronics in Guangzhou Xinseg Electronic City entrusted Fengda to send a box of ic to a factory for production and use. When the customer sends an email, he emphasizes that it must be delivered in the afternoon, otherwise it will cause the factory to stop working, affect the delivery period and have serious consequences. Unfortunately, because there was a section of Guangzhou-Shenzhen Expressway to be closed for maintenance at that time, the receiving station immediately arranged to deliver the express mail to the receiving customers in time by trolley. Fengda's "express delivery" costs more than 200 yuan, and the express delivery only costs 8 yuan.

Strictly abide by the system and put righteousness above family interests.

In Fengda Express, strict and clear management system has been formulated in all aspects, and the work is done in strict accordance with the system. Fengda Express's operation manual is very detailed, just like the traffic police's illegal punishment rules. In some big cities, due to traffic jams and vehicle restrictions, delivery delays occur from time to time. However, in order to be serious about the company system and be responsible to customers, Fengda punished late delivery without asking the reason. It is clear at a glance which one has been violated and how to punish it, and the punished person is also convinced.

Fengda's freight yard operation, IT management and site access also have rules to follow. If Fengda Express implements the last elimination system, those employees and sites who are content with mediocrity, lack of progress and violate the system will inevitably be out, even the boss's cronies are no exception. The removal of Tangxia site this year is a good example. The Tangxia site in Dongguan was originally run by Mr. Liang's younger brother. Due to neglect of management, its performance is getting worse and worse, and it can't meet the requirements set by the central government. He was expelled from the center in July this year.

Due to the catfish effect, Fengda's internal employees chase each other and strive for the upper reaches; Conduct on-site training and strive to be a pioneer. This series of measures has greatly promoted the development of Fengda Express.

If you are healthy, you will enjoy abundance.

Teacher Liang often educates senior and middle-level management cadres to set an example in different posts, practice themselves and perform their duties. In Fengda, you often see cadres working with front-line workers. In the freight yard, you can't tell who is in charge and who is the worker, because in order to speed up sorting and express delivery, they work together and have long been integrated.

The hard work and sweat of Fengda employees were not in vain. Through their own labor, they have created fruitful results and shared the joy of success.

In Fengda, many salesmen have become the person in charge of the site through their own efforts. Many employees earn more than ten thousand yuan a month. Many of them made money, went home to build houses, married and settled down, and lived a happy life. Employees who have quietly contributed in other positions have also shared the fruits of harvest through hard work. Many websites take family members as the backbone and recruit close relatives to form "direct troops", which is helpful to team unity and safe operation of loans and contributes to building a harmonious society.

Caring for employees and saving people from danger

Although Mr. Liang usually looks serious and unsmiling, he often saves people from danger at critical moments. Express delivery industry is a high-risk industry. Business personnel have been racing against time for a long time, and there are many people and cars, which are prone to safety accidents. General manager Liang often emphasizes the safety of employees. When there is an accident, mobilize employees and contribute money to help employees tide over the difficulties.

On May 10, 16, at about 2 pm, Huang Zhiquan, a salesman at Heshan site of Fengda Network, unfortunately had a serious traffic accident while delivering the package at Shaping section of Heshan, resulting in skull fracture in the brain, loss of sense of smell and many serious injuries to his body. The cost of treatment in the hospital was close to 40,000 yuan, and he owed 1 10,000 yuan. Due to the arrears of treatment fees, Huang Zhiquan suffered great pain and his life was seriously threatened.

"When one side is in trouble, all sides will support it" is the traditional virtue of the Chinese nation, and it is also the virtue of being rich and talented. For Huang Zhiquan's great pain and serious difficulties, all employees of Fengda Express feel the same. On June 24th, 20 10, the personnel administration department of Fonda Center issued an initiative to donate money to various departments and outlets of the Center. 20 10 At noon on June 25th, 12:30, various departments of the Fengda Center held a donation ceremony for Huang Zhiquan under the organization of the Personnel Administration Department. At the donation site, Mr. Liang Sanxing, the general manager of the company, took the lead in donating money for Huang Zhiquan. Subsequently, several deputy general managers, department managers, employees and freight yard operators of the company actively donated their love and strength. The fundraising raised more than 10,000 yuan.

When employees have serious diseases that need treatment, Mr. Liang is always duty-bound and spares no effort to save people from danger. In 2009, a customer service representative at Fengda Express Triangle Station unfortunately suffered from "lupus erythematosus". Mr. Liang generously donated nearly100,000 yuan to help the employee treat the disease, enabling her to overcome the disease and regain her life.

In Fengda Express, there are many such touching stories. ...

Love is a mulberry, and love is boundless.

After years of hard work, Fengda Express has made great progress, and Mr. Liang himself has become a well-known outstanding entrepreneur. When he became rich, he did not forget his fellow villagers, and arranged hundreds of them to work in his company, thus solving their employment problems. He was born in the countryside and is very concerned about the water conservancy construction in his hometown. In 2005, he donated tens of thousands of yuan to improve the water conservancy construction in his hometown. In General Manager Liang's office, there is a plaque engraved with the words "Love Sang to Build Water Conservancy", which is a gift from the hometown people who are grateful to General Manager Liang.

In May 2008, an earthquake shocked the world in Wenchuan, Sichuan, causing a large number of casualties and property losses. Fengda Express employees are full of sincerity, taking the lead in responding to the government's call, taking the lead in donating money, giving love to Wenchuan compatriots and helping people in disaster areas rebuild their homes, which reflects the social responsibility that an enterprise should have.

In view of general Liang's achievements and good deeds, he was awarded the honorary title of outstanding member of Yangdong County.

Gossip ends with the wise, while fallacy dominates ignorance.

However, it is such an enterprise that is responsible for customers and has a good social conscience. The development of Fengda Express has touched the interests of some colleagues to some extent. They do not hesitate to discredit and discredit Fengda Express by despicable means, and constantly spread Fengda's negative remarks on the Internet to achieve their ulterior motives. Some disgruntled and ill-intentioned people also joined the ranks of accomplices. Out of personal resentment, they maliciously slandered Fengda, as if to set Fengda above death and then quickly. In order to attract people's attention, some unscrupulous journalists and media have irresponsibly magnified some hearsay events without investigation and study, in an attempt to cause a sensation and achieve the purpose of fame.

For example, in 2008, a desktop computer sent by a customer was stolen, and Fengda refused to give in when negotiating compensation with it, and threatened to discredit Fengda on the Internet if it failed to meet the requirements. Indeed, it fabricated the false news of "Fengda Run". In the same year, a female customer was arrested for sending liquid Mother's Day gifts because she concealed the nature of the goods and violated the regulations prohibiting air delivery of liquid goods. She unreasonably demanded full compensation from Fonda. After being rejected, she held a grudge and concocted a despicable act of "condemning Fengda" in the Ocean Forum. The most outrageous thing is that the "Nanshan incident" at the beginning of this year exposed the irresponsible faces of individual media and individuals with ulterior motives. The truth of the matter is: At the beginning of 20 10, Nanshan Station, who joined Fengda, closed down due to poor management, and owed dozens of customers a total of 70,000 to 80,000 yuan. After Fengda headquarters and relevant government departments came forward, the owner and customer of Nanshan site, which was in a state of suspension, reached a repayment agreement. The matter had been solved, but some reporters exaggerated and said that "the debt was over one million", and some media even compared it with the collapse of DDS Express. Some websites and media that don't know the truth reprinted and spread irresponsibly, which damaged the reputation of Fengda Express. What's more, the jealousy of individual peers led some lawless elements to smash the headquarters of Fengda Express, causing property losses of Fengda.

Every time Fengda Express is vilified, Mr. Liang, who keeps a low profile, always takes a conciliatory attitude and does not pursue the legal responsibility of the troublemakers, showing a broad mind of a farmer! He firmly believes that rumors end in wisdom and fallacies end in ignorance. All friendly customers who have received Fengda service will be grateful and continue to care for and support the development of Fengda Express. Fengda Express will continue to adhere to the service concept of "Faithful, Original Fengda" and go further and further on the road of building an excellent modern express logistics enterprise.

Vision and hope

Of course, Fengda Express has not achieved word-of-mouth and perfection, and there will be some problems in the process of development. However, we believe that with her years of training, under the correct leadership of General Manager Liang and the tenacious efforts of all staff, Fengda Express will definitely overcome difficulties and continue to make steady progress, and will definitely develop into a respected brand-name express logistics enterprise serving the public in the near future!