Does tourism development need qualification permission?

This is about the qualifications needed for tourism real estate project development, and see if it suits you.

1. Definition of Tourism Real Estate Tourism has always been an important field of real estate investment and development. In addition to hotels and resorts developed and operated in the traditional way, with the rise of holiday tourism, tourism real estate came into being. The so-called tourism real estate refers to the real estate development and marketing model for the purpose of tourism and vacation. The development project has fully or partially realized the tourism function and met people's demand for leisure and holiday tourism. From the development mode of tourism real estate, it mainly includes the following categories: First, the residential projects with return on investment and multiple functions, such as scenic spots, sea view rooms, scenic spots (style villas) and folk resorts, which are developed by developers by taking advantage of the superior natural conditions and geographical location of tourism development zones, scenic spots and leisure resorts. Second, the time right hotel refers to dividing each unit of the hotel into certain time periods (for example, 5 1 week a year) and selling the right to use each time period for a certain number of years. Third, the property hotel refers to the sale of each unit of the hotel to investors, who then entrust the hotel management company or timeshare network management to obtain a certain return on investment. Fourth, the hotel for the elderly refers to the unit that investors (often the final consumers) buy before retirement, entrust the management company to operate and manage until retirement. Fifth, golf, mountaineering and skiing resorts refer to holiday villa projects developed near golf courses, mountaineering and skiing. 6. Tourism (leisure) training base and international leisure and holiday center refer to real estate development projects integrating tourism, sightseeing, leisure, vacation, sports and fitness, conferences and training. Seventh, time-honored resort hotels refer to consumers who buy a certain number of "scores", and can use these "scores" to flexibly choose the accommodation facilities that their scores can afford at the same time, place and grade, and consumers have the right to use or property rights. Tourism real estate is a real estate industry formed by "tourism plus real estate". Compared with traditional real estate development, tourism real estate has its own characteristics. First, the investment recovery rate is high. Operators in tourism real estate attract investors with their superior real estate resources and standardized service mode, and then make huge profits in their operations. This is mainly because the same tourist room can be rented to the same consumer at the same time, thus improving the efficiency of real estate fund recovery. Second, the consumption level is high. Tourism real estate is aristocratic and belongs to the consumer goods of the middle class. Its consumer groups are mainly the high-income class in the city. They have good economic conditions, strong consumption power and high consumption grade, and hope to have high-grade accommodation and holiday environment. Third, the storability of consumption and option consumption. The consumption time in tourism real estate can be multiple, that is, the consumption right of multiple time periods can be purchased at one time or permanently purchased before death (such as pension hotels); The hotel sells the right to use each unit for a certain period of time. Consumers who buy timeshare products can also exchange their holiday rights for resorts around the world. For example, the purchaser of Miyun Golden Dolphin Timeshare Property Hotel only owns its ownership or use right, and enjoys the exchange and use right of more than 500 hotels in Southeast Asia, Hong Kong and Macao and many mainland tourist attractions under the jurisdiction of the Asian Hotel Resources Alliance. Fourth, the seasonality of consumption. The seasonality of consumption is the common feature of almost all tourism development projects, and tourism real estate, as a special real estate project and tourism project, is no exception. Tourism real estate projects live in many places all the year round, because its industry depends on the development of tourism, so holidays and tourist seasons are hot, usually relatively dull, and later property management becomes difficult. 2. Characteristics of tourism real estate's development 2. 1 The rapid development of urban tourism and real estate industry gave birth to tourism real estate industry. In the mid-1990s, Shanghai's real estate market experienced a historic downturn, which forced some real estate developers to use some real estate projects for tourism development, such as transforming them into tourist hotels, and even gained unexpected benefits. Since then, more and more real estate developers have begun to set foot in tourism development, and the city of tourism real estate has begun to flourish. According to the estimation of relevant experts, the income of tourism real estate in this city reached 5 billion yuan in 2003, and soared to 9 billion yuan in 2004, which exceeded the growth rate of all other industrial sectors. 2.2 According to the types of projects, tourism real estate in Shanghai mainly includes hotels, exhibitions, landscapes and residences. Many projects have been developed or are being developed, which is incomparable to other cities. Take the hotel project as an example. In 2000, there were 240 star-rated hotels in the city, and by the beginning of 2005, there were more than 400 hotels, including 24 five-star hotels, 37 four-star hotels and 0/32 three-star hotels. Some super-large hotel management groups have emerged, such as Jinjiang International Hotel Management Company, which currently has more than 30,000 rooms, ranking first in Asia and 35th in the world. 2.3 Model refinement After years of development, the development of tourism real estate has formed a pattern of coexistence of various models. Generally speaking, the mature models with good development benefits mainly include: (1) Central Business District superposition, with Lujiazui and Nanjing West Road Pedestrian Street as typical representatives. Especially in Lujiazui area, almost all the landmark buildings in Shanghai are gathered, attracting tourists from all over the world. The Oriental Pearl TV Tower and Jinmao Tower have become the must-see attractions for tourists to come to Shanghai. (2) In terms of business exhibitions, Shanghai's exhibition industry ranks first in the country. Coupled with the pulling effect of Expo 20 10, the exhibition tourism real estate has developed rapidly in recent years. At present, there are 8 large exhibition venues in the city, with an indoor exhibition area of 153800 square meters and an outdoor exhibition area of 18800 square meters. (3) The types of theme scenic spots, represented by Xintiandi. As a new landmark in Shanghai, Xintiandi covers an area of 30,000 square meters with a building area of 60,000 square meters. In addition to these three main modes, there are also types of landscape architecture superposition and ancient town redevelopment. 2.4 Broad prospects At present, with the improvement of people's living standards and the enhancement of consumption power, the pursuit of fashion consumption and holiday tourism has become the common goal of most urban residents. As a consumer product of the middle class, tourism real estate will surely usher in a good development period. According to the prediction of relevant parties, by 20 10, the city's tourism consumption and real estate consumption will account for more than 70% of the total consumption of residents, and the added value of tourism real estate will exceed/kloc-0.2 billion yuan. 3. Advantages of tourism real estate's development 3. 1 Rich tourism resources are the basis for developing tourism real estate. Shanghai's rich tourism resources and high tourism popularity undoubtedly provide an innate advantage for the development of its tourism real estate industry. Although there are no majestic famous mountains and rivers and strange peaks and valleys in Shanghai, it is a microcosm of China's modern history. Many major historical events and revolutionary activities have taken place here and affected the whole country, and cultural tourism resources are extremely rich. As a famous historical and cultural city, Shanghai has more than 70 national and municipal key cultural relics protection units, including dozens of celebrities' former residences, various memorial halls and museums. 3.2 Good development opportunities (1) Expo effect. Hosting the World Expo and building Expo venues is a huge development project in tourism real estate. The brand effect of the World Expo will surely promote the great development of Shanghai's real estate and tourism, thus laying a solid industrial foundation for the development of tourism real estate. (2)WTO effect. Although China's accession to the WTO will inevitably bring some challenges, the opportunities are major, mainly in the fact that more and more multinational companies will enter Shanghai, and their civil servants usually have stronger spending power than local residents. At the same time, the number of foreign tourists visiting Shanghai will also increase to a great extent, which will undoubtedly greatly increase the demand for middle and high-grade tourism real estate. 3.3 Macroeconomic Advantages Since the reform and opening up, especially since the 1990s, Shanghai's macroeconomic development has been on a steady rise. The city's gross domestic product (GDP) has maintained double-digit growth for more than ten years since 1992, reaching 14.5% in the highest year. In 2005, the GDP reached 91439.5 billion yuan, an increase of 1 1.65438 compared with 2004. The good macroeconomic situation has accumulated energy for the development of the city's tourism real estate industry and built a development platform and foundation. 3.4 High degree of opening to the outside world Since the reform and opening up, Shanghai's degree of opening to the outside world has been continuously improved. During the Tenth Five-Year Plan period, major international conferences such as APEC meeting, global poverty alleviation conference and world engineers conference were successfully held in Shanghai, and Shanghai's opening-up field was continuously expanded, and its internationalization level was further improved, making it a leading position in China. A high degree of opening to the outside world has become a prominent advantage for the sustainable development of Shanghai's tourism real estate. On the one hand, the increasingly open social and economic life will attract a large number of high-income people from other places to live in Shanghai, thus increasing the potential consumers of real estate commodities and tourism products. On the other hand, the improvement of economic internationalization is conducive to enhancing the international competitiveness of its real estate industry and tourism industry, and ultimately promoting the sustainable development of tourism real estate industry. 3.5 Excellent Ecological Environment The overall prominence of the ecological environment advantages of a city is also an advantage condition for its development of tourism real estate. In 2004, the number of days with excellent air quality in the city was 325, with an excellent rate of 89%. The concentrations of inhalable particulate matter, sulfur dioxide and nitrogen dioxide in the central city all reached the second-class standard annual average concentration limit. The per capita urban green area is 9.16m2, and the green coverage rate is 35. 18%. The comprehensive utilization of industrial solid waste is 6.5438+06432 million tons, and the utilization rate is 97.2%. The annual domestic waste output was 5,853,200 tons, and the removal rate was 654.38+0.000%. The beautiful ecological, living and working environment has attracted a large number of institutions and residents to settle in, and the environmental advantages have ensured the strength of the market. 4. Problems of Shanghai Tourism Real Estate Development 4. 1 High management level and low market credibility. The management level of project developers in tourism real estate is mixed, and there is no brand and scale. Design planning lacks experience and short-term behavior, some projects are shoddy and hinder the landscape, and some projects pollute the environment and destroy the ecology. At the same time, due to the particularity of tourism real estate project property management, if the property management company undertakes the responsibility of after-sales charter, its standardized management will still have a process of accumulating experience. In addition, tourism real estate projects often use the right to use for a certain period in advance in sales, and the return on investment is certain. For consumers, due to relevant knowledge, it is easy to misunderstand illegal fund-raising and arbitrage by individual developers, which leads to the lack of social recognition of this new consumption form and the difficulty in improving market credibility. 4.2 Sound laws and policies, ideal development environment Any industry that wants to achieve long-term development must be based on the guidance of laws and policies. At present, there is neither a legal system nor a clear industrial policy in China. Even tourism and real estate, which are closely related to tourism real estate, have many legal defects. Therefore, this industry will be in a state of spontaneous or even disorderly competition for a long time. At the same time, related to the overall social and economic environment, tourism real estate's industries currently lack a reliable credit guarantee mechanism, which leads to the failure to promote some good business models imported from abroad, and the development environment of tourism real estate needs to be optimized urgently. 4.3 The consumption environment is mature and the market risk is high. Like other tourism projects, the development of tourism real estate depends largely on the support of the domestic market, which requires a stable consumer group and a mature consumer environment. At present, although some people in China have this kind of consumption ability and consciousness, the overall consumption environment is still very perfect and mature due to the constraints of related factors (such as financial services). The advantages of this new business model cannot be effectively brought into play, and the development investment of real estate projects generally requires a lot of investment. If the market is mature, these investments will be difficult to make profits or even recover their costs, so they often face greater market risks. 4.4 Low industrial quality and blind development of diversified tourism real estate are far from being as simple as "tourism+real estate" and have high requirements for relevant industrial chains; At the same time, due to the complex stakeholder structure, there are also high requirements for the management ability and operation level of enterprises. At present, tourism real estate is in the initial stage in China, but it lacks a perfect industrial chain, and its specific business model is relatively clear. Moreover, the phenomenon of blind development of projects is endless, such as many projects are shoddy, lack of cultural taste, greedy for perfection, seeking perfection from foreign countries, lacking individuality, convergence and so on. 5. Suggestions for the development of tourism real estate. 5. 1 Strengthen planning and guide the development of tourism real estate to follow the planned development path. Planning is the future. Therefore, we must strictly implement the planning, combine the economic benefits of tourism real estate development with ecological environment protection and cultural ecological optimization, tap tourism resources, build a fist brand, and realize the unity of economic benefits, social benefits and environmental benefits. 5.2 Standardize the market system First, establish a scientific and rigorous tourism real estate evaluation system, which is the key and prerequisite for establishing the tourism real estate market. Second, improve the legal norms, provide a legal basis for the perfection and standardization of the tourism real estate market, and determine which types of tourist hotels, hotels and resorts can be included in the tourism real estate market from a legal perspective. The evaluation system of tourism real estate market includes evaluation qualification certification, evaluation methods and means, and determination of benchmark land price. Third, establish and improve the macro-effective supervision system of the tourism real estate market, and clarify the responsibilities of the government and the tourism authorities. At the same time, it is used to give full play to the feedback and role of the tourism securities financial system and tourists, and strengthen the supervision of the tourism real estate market. 5.3 The establishment of management organizations, including administrative departments and trade associations of tourism real estate, is a necessary condition for the healthy and orderly development of tourism real estate. Tourism real estate projects involve not only the development of tourism resources, but also the development of real estate. In order to avoid the phenomenon of "grabbing" and "pushing", tourism management departments and real estate management departments should work together to coordinate management functions. Trade associations shall provide business guidance, coordinate the interests of their members, formulate industry norms and supervise their implementation. For example, in order to enhance consumers' trust in tourism real estate with the nature of "futures", we can implement an objective and open information disclosure system, a risk fund system and a "cooling-off period" system, stipulating that consumers have the right to return goods unconditionally during the "cooling-off period" to avoid forced and deceptive sales. 5.4 To cultivate advantageous projects, tourism real estate can apply the model of residential real estate and commercial real estate, but it is necessary to conduct feasibility analysis, market research and market analysis to determine the business model. Tourism real estate projects should combine the needs of tourism consumers, the local cultural and historical environment and the sustainable development of tourism. First, the development and construction of tourism real estate should emphasize cultural taste and advocate exquisite culture and characteristic culture. Second, it is necessary to have a prominent theme image, and through the excavation of local context and regional context, the two can achieve the best integration and form a good theme image. At the same time, we should pay attention to protecting and creating the surrounding environment to provide consumers with beautiful greening, purifying the environment and visual landscape. Third, design diversified products as much as possible to meet diversified needs through diversified products. Fourth, people-oriented, pay attention to detail training. 5.5 Improve the system and mechanism, establish and improve the management system that meets the requirements of the market economy, adhere to market-oriented operation, strictly enforce the law, and resolutely put an end to the emergence of illegal buildings. We should strengthen the management of real estate intermediaries, improve the entry threshold and standardize the order of the intermediary market; At the same time, a property right supervision and guarantee system of holiday real estate composed of insurance, trust and consulting institutions will be established to reduce credit risk and protect consumers' rights and interests. Establish trade organizations or trade associations to represent the interests of the industry and reflect the voice of the industry, and at the same time cultivate themselves (self-education) and then self-discipline (self-discipline). Encourage and guide academic circles to strengthen theoretical research, guide practice with theory, establish a theoretical system of tourism real estate, and study the combination law of tourism and real estate.