Traditional Culture Encyclopedia - Hotel accommodation - Why did Sino-German (Shenyang) Equipment Park win the international reputation?

Why did Sino-German (Shenyang) Equipment Park win the international reputation?

For the northeast, this winter seems to come a little early. In the circle of friends, in the field of public opinion, in the crowd.

"Northeast Phenomenon" and "Northeast Economic Dilemma" have become hot topics of persistent high fever. All kinds of analysis and interpretation are rampant, or calm and objective, or have a deep conscience. On the one hand, it reflects the concern of all sectors of society for the Northeast, on the other hand, it also expounds the importance of revitalizing the Northeast in the whole national economy.

This chill has the meaning of spring breeze and rain in the Sino-German (Shenyang) high-end equipment manufacturing industrial park (hereinafter referred to as "Sino-German Equipment Park") located in Tiexi District.

BMW has continuously increased its investment, and established the world's most technologically advanced automobile factory, engine factory and the only R&D center outside China.

During the BMW Global Supplier Conference, various projects 198 were negotiated and a number of key projects were signed.

Siemens, KUKA, Newcat, Stauffen, Taibai, SAP, Pinch Bamak and other well-known German enterprises, invisible champion enterprises and research institutions have all cooperated here.

Build various platforms and establish cooperation mechanisms with German International Cooperation Agency, German Chamber of Commerce, German Federation of Small and Medium Enterprises and other chambers of commerce, and German Chamber of Commerce and other institutions set up representative offices here;

Exchange activities such as "German Enterprise Shenyang Travel" and "20 16 Sino-German Annual Conference on Lightweight Automobile Technology" are becoming more and more frequent, attracting many first-class enterprises at home and abroad to visit and exchange. ...

Since the beginning of this year, as a strategic platform for docking "Made in China 2025" and "German Industry 4.0", Sino-German Equipment Park has continuously deepened cooperation and exchanges with Germany, concentrated German high-quality enterprises and projects, and broadened the fields of innovation and cooperation, and has increasingly become a "club" for many enterprises in Germany and even the European Union to seek development.

Up to now, there are 206 projects in five industrial groups, including intelligent manufacturing, high-end equipment manufacturing, automobile manufacturing, industrial services and strategic emerging industries. There are 482 enterprises above designated size, more than 65.438 million multinational companies and more than 50 Fortune 500 enterprises.

In the "German Enterprise Shenyang Tour" organized by governments at all levels and industry associations, more and more entrepreneurs entered the Sino-German Equipment Park, then chose to stay and invest, and recommended them to other entrepreneurs who had personal experience, which won a good international reputation for the Sino-German Equipment Park in the German industrial and commercial circles.

What does the Sino-German Equipment Park rely on to break the argument that "investment can't pass Shanhaiguan" and continuously release the "magnet effect"?

Let's re-examine the development orientation of Sino-German Equipment Park: the new engine of Shenyang's transformation and development; "Made in China 2025" and "German Industry 4.0" strategic cooperation pilot zone; The exploration field of the new open economic system; International advanced equipment manufacturing industry development demonstration zone; Innovation-driven and green intensive development leading area.

The mission is on the shoulder. Starting from its own reform, it is the road to the development of Sino-German Equipment Park and the breakthrough to solve the "Northeast Dilemma" by making up its mind to optimize the business environment, bravely breaking down institutional and institutional obstacles, stimulating its potential and releasing its endogenous power.

The change of service concept from "China-Germany" to "Germany-China"

165438+1On October 8th, Zone A of Shenyang Dezhong Enterprise Service Center was officially unveiled. Among the first batch of 12 enterprises, there are well-known large enterprises such as Siemens, Shi Taibai and Shi Daofen, as well as high-growth small and medium-sized enterprises such as Deru Industrial Consulting, Dete and Kepes. 14 companies intend to settle in, and 20 companies have expressed their intention.

Why not call it "Sino-German Enterprise Service Center" and call it "Dezhong"? Behind it is a brand-new operation mode and concept change.

The reporter learned that the Sino-German Equipment Park Management Committee and German enterprises have established a joint venture company-Shenyang Dezhong Enterprise Service Management Co., Ltd., with a total investment of about 1 billion euros. * * With the construction of the German-Chinese enterprise service center project,

Architectural planning and design scheme, which embodies "German elements" in the architectural scheme, is open for global bidding, mainly including the main building of "German Gate" and planning exhibition hall, German hotel and high-end writing room.

The future share ratio structure of the project will also be German, and the project operation, investment attraction and comprehensive property services will all be handed over to German enterprises. In the mode of attracting investment, the service center has also created a brand-new idea, that is, by establishing the M&A platform of Sino-German fund, local enterprises can go out and merge foreign and German good small and medium-sized enterprises to enhance their competitiveness.

Not only that, but also in industrial culture and life culture, it will fully reflect the German style. Liang Kaiqing, CEO of Shenyang Dezhong Enterprise Service Center, said that the center has introduced Goethe Bookstore, German beer house, private schools and clinics with German doctors. These are the highlights that attract German investors.

This also explains why more and more Germans who pay attention to work and life choose to settle in Shenyang, Tiexi and Sino-German Equipment Park.

Wagner, president of the operation of the German-Chinese enterprise service center, told reporters that since the concept of the German-Chinese enterprise service center project was released, the German business community has shown strong interest. Construction will officially start at the beginning of next year, and enterprises will settle in at the beginning of 20 18, so as to build the best service platform for enterprises from German and other countries to settle in and China to go out.

Attracting investment from "fighting for preferential treatment" to "fighting for integrity"

When attracting investment, the commitment is too high; After the project came, I didn't go to the appointment and closed the door to beat the dog. Such investment attraction not only discourages enterprises, but also makes the government lose its credibility and worsens the business environment.

If there is no good business environment, investment promotion will become an armchair strategist. Resolutely abandon the practice of attracting investment as a money circle project, be close to investors and help enterprises develop smoothly from the perspective of investors. Sino-German Equipment Park makes the first-class business environment a golden signboard for attracting investment.

This year, a Swiss intelligent manufacturing project, which ranks among the top ten in the industry, plans to choose a site in China. Once the news came out, it triggered fierce competition in Dalian, Nanjing, Wuhan and other domestic cities.

"Especially in some southern cities, many concessions have been given, which are really attractive, direct and open." Xiao Yong, director of China Merchants Bureau of Sino-German Equipment Park, felt the difficulty as soon as he got in touch. He found the Chinese investor of the project, understood the needs of the project, and gave professional suggestions, including top-level design, project operation, future market and so on.

In terms of preferential policies, the answer given by Sino-German Park to the project is: whether it is legal and compliant, and whether it can be honored. Blindly relying on preferential policies will bring trouble to the landing of enterprises and even lay hidden dangers for the long-term development of listed companies in the future.

What impressed the project side was sincerity and professionalism. Soon, we visited the Sino-German Equipment Park on the spot and successfully signed the contract. At the same time, planning, state-owned assets, finance and other departments have joined hands to provide all-round services to help enterprises land.

Newcat, a German invisible champion enterprise that produces reducers, is the first German-funded enterprise to enter the development zone. Starting from a small scale, from setting up a representative office to renting a factory building, to buying land, establishing a project, building and completing, it has continuously developed and become a representative enterprise in the robot and intelligent equipment sector of the park.

"In the Sino-German Equipment Park, I feel as cordial as in my hometown. I fell in love with it, whether it is the development environment or the living environment." Hans, chairman of Newcat Planetary Reducer (Shenyang) Co., Ltd. said. According to the regulations, it is difficult for him to get a work visa in China when he is over 60 years old, and the Sino-German Equipment Park is assisting him to apply for an expert visa.

Administrative examination and approval from "waiting for the door" to "customized service"

Shenyang Dejiang Intelligent Equipment Co., Ltd., an intelligent manufacturing enterprise engaged in the transformation of production line, just decided to settle in Sino-German Equipment Park, and experienced the "Tiexi approval speed" of submitting registration materials in the morning and obtaining business license in the afternoon.

With the help of the whole process tracking service in the park, Hanzu Laser and Shenyang Saitewei, which successfully completed the strategic reorganization, helped to undertake the first order of 5 million yuan in the park and felt the change of administrative services from simple procedures to customized services. ...

"Change the past waiting for enterprise approval and turn to providing customized services for enterprises; Don't stop at the successful landing of enterprises, but also commit to the re-service after the introduction of enterprises to help connect the upstream and downstream industrial chains. " Baojun Li, executive deputy director of Sino-German Equipment Park Management Committee, introduced.

Excellent first-hand policy. The implementation of "reducing costs and reducing burdens by 20 articles" in Shenyang has brought great benefits to the development of Sino-German Equipment Park. Sino-German Equipment Park has become the first truly "zero charge" park in Northeast China. Sino-German Equipment Park has set up a provincial and municipal industrial development guidance fund with a total scale of 3 billion yuan, which is waiting for the approval of the provincial government executive meeting. At the same time, actively strive for the special fund for the development of new kinetic energy in Northeast China (investment in the central budget) of 654.38+0 billion yuan for the construction of the park.

Pay attention to service. What the government should and must do well is to provide a policy service environment conducive to development. Liaoning Province has successively delegated and entrusted more than 30 administrative powers to Tiexi District, and selected five provincial administrative powers, including opinions on major construction projects, which opened up a "green channel" for Tiexi District.

Accelerate the transformation of government functions, vigorously promote decentralization, combine decentralization with management, optimize service reform and optimize investment and business environment. Through an efficient, professional, clean and transparent government service system, it has become the norm in Tiexi District to ensure that enterprises and projects have no threshold, no worries about investment, no interference in construction and no obstacles in development.

Park construction from "German elements" to "German internal strength"

The reporter learned that according to the industrial planning and spatial planning, the planned area of Sino-German Equipment Park is 48 square kilometers and the core area is 20 square kilometers. According to the planning concept of "production-city integration, smart city and ecological city", with Sino-German Street as the axis, it forms a "one vertical and four horizontal" pattern with Zhong 'ou Road, Sino-French Road, Sino-Swiss Road and Zhong 'ao Road, and forms an industrial corridor where German enterprises gather.

At present, all kinds of infrastructure construction is accelerating. The construction of major road networks represented by Sino-German Avenue, the west extension of levee road, Development Road 22 and Road 25 is accelerating. Central Business District planning and construction plan, including Germany Center, Sino-German Vocational and Technical College, BMW Brilliance Training Center, Sino-German Plaza, BMW Park, etc. , is improving, and is expected to officially start next year; The comprehensive improvement project along the Xihe River is under construction and is expected to be completed in the first half of next year; Tiexi New Town utility tunnel Project, with a total length of 63.8 kilometers, has been fully constructed, and the excavation length is more than 4 kilometers; The planning and construction scheme of Metro Line 3 has been reported to the relevant national ministries and commissions; The standard workshop for small and medium-sized enterprises in Germany is being implemented in stages and orderly, and the first workshop has been delisted.

"In addition to the high-quality infrastructure embodying German elements, we pay more attention to consolidating the' internal strength' of the Sino-German Equipment Park, truly aligning with Germany and building a world-class industrial park with a high concentration of German enterprises." Baojun Li said that he will continue to practice and innovate in the industrial development mode, development and construction management mode and open cooperation mode of the park.

Facing the intellectual property issues that German enterprises are concerned about, on the basis of distributing more than a thousand questionnaires and many investigations, the White Paper on Intellectual Property Action Plan of Sino-German Equipment Park was officially released, and the intellectual property protection service platform was officially launched, which dispelled the concerns of German and European enterprises about entering the China market.

Clarify the establishment mode and specific path of Sino-German Vocational and Technical College, and determine that the city, district government and enterprises should build a higher vocational college, an inter-enterprise training center and several enterprise training bases according to the "1+ 1+X" model. The main body of design, construction, investment and operation has been preliminarily defined, which provides a talent pool for the long-term development of German enterprises in the park.

At present, Sino-German Equipment Park is communicating and coordinating with the National Development and Reform Commission, the Ministry of Commerce, the Ministry of Industry and Information Technology, the Ministry of Foreign Affairs, the Ministry of Science and Technology, etc. to solve the development problems of the park and explore a new development model of the park. Improve the public service level of the park, create a maker paradise for mass entrepreneurship and innovation, and strive to become the region with the most convenient approval, the highest marketization of resource allocation and the best entrepreneurial development environment in Northeast China.

All-round innovation and development "three arrows at once"

Innovative industrial development model

(1) Focus on "German elements" and implement high-end and high-quality incremental development.

Establish long-term cooperation mechanisms with chambers of commerce and intermediaries such as the German International Cooperation Agency, the German Chamber of Commerce and the German Federation of Small and Medium Enterprises.

(2) Promote the integrated development of equipment manufacturing industry in internet plus.

Give priority to the development of automation technology, information technology and digital technology, and build digital factories and workshops with the deep integration of new generation information technology and manufacturing industry as the main line.

(3) Support the coordinated development of leading enterprises and small and medium-sized enterprises.

Encourage large enterprise groups to carry out transnational strategic cooperation, merger and reorganization around key areas of high-end equipment manufacturing industry, and introduce a number of innovative small and medium-sized enterprise groups to build a well-known high-end equipment manufacturing technology innovation cluster with complete industrial chain at home and abroad.

Innovative park development and construction management mode

(1) Vigorously promote the innovation of international cooperation management mode.

Established the Sino-German (Shenyang) High-end Equipment Manufacturing Industrial Park Cooperation Council, chaired by senior officials (or special envoys) of China and Germany. Global investment promotion to enhance the brand effect in the international market.

(2) Create a new park management mode together with the management committee and the development company.

The first-level administrative institutions and operating institutions in the park are set up in parallel. Administrative Committee is responsible for administrative affairs management, and development company is responsible for development and construction, investment attraction and service.

(3) Create a new market-oriented development model embedded in government services.

Take the road of market-oriented development and construction, and clarify the boundary between the government and the market according to the principle of "government guidance, enterprise operation and win-win cooperation" to give full play to their respective advantages.

(4) Create a new intelligent park.

Information technologies such as Building Information Model (BIM) and Urban Geographic Information System (UGIS) are applied to make scientific decisions for the whole project and create a brand-new smart park.

Innovative open cooperation model.

(1) Create a new cooperation model of "attracting investment+introducing talents+introducing system"

While attracting investment and introducing talents, we should realize the introduction system, learn from Germany's advanced technology, advanced management mode and advanced manufacturing concept, learn from Germany's industrial system culture and ingenuity culture in developing equipment manufacturing industry, and make it localized.

(2) Building a free trade pilot zone.

We will build an exploration zone for a new open economic system, promote and copy the investment and trade facilitation measures in Shanghai and other free trade pilot zones, establish an opening-up model of "filing+approval", and explore the implementation of the national treatment plus negative list management model before foreign investment access.