What are the processes for annual meeting planning?

1. Establishing a company annual meeting team

A company annual meeting is usually responsible for an annual meeting team, mainly to better coordinate the affairs of various departments and deploy more effectively Various resources of the company are used to serve the annual meeting. Generally, members of the annual meeting group will be active members of the department assigned by the leaders of each department to participate. The annual meeting team is responsible for the early planning and post-execution of the entire annual meeting. The annual meeting team will select a general manager at the initial stage to organize and arrange the work content and time management of all personnel. Complementary matching of abilities and resources between members is also very important, because they are temporarily transferred from various departments, and the general manager must be able to carry forward the strengths of each person and form a united and strong team in a short period of time to serve the annual meeting< /p>

2. Theme Selection

The theme of the annual meeting is eye-catching and concisely expresses the main direction of the annual meeting. To formulate an excellent theme, you first need to fully understand the company's market situation, brand situation and event purpose, especially the information the company wants to convey through this annual meeting. Secondly, it is also important to note that the proposed activity theme should be consistent with the corporate brand positioning.

The atmosphere at the scene is as warm as a family gathering, and it also requires a warm climax. According to the selected theme, the background board, venue layout and link arrangements can all be developed around the theme. Following this step, after the overall tone of the activity is clear, the direction of the theme of the activity is determined.

Annual meetings are held every year, and every company does it. After the purpose is basically achieved, corporate customers will definitely hope that the annual meeting will be unexpected and unique and creative every year, giving all participants a surprise. Creativity is also reflected in an infectious activity theme, the main line of activities that runs through the entire activity, and several highlights in the activity. Below we will also talk specifically about how to implement the award creativity to the end.

3. Venue selection

The selection of venue must be reasonable. The main reference value is the number of people attending the annual meeting and the needs of the link setting. It is also an annual meeting attended by 100 people. If there are no complicated performances and links in the link, then the venue needs a simple stage that can accommodate 10 tables; if there are performances, awards and special guests in the link, For complex links, the requirements for the stage, lighting, audio, and video will be relatively complex, and the required venue will be larger. In addition, annual meetings are generally held in hotel banquet halls. Sometimes, some companies want the event to be unique, and the choice of venue will be relatively unique. For example, in a unique bar or outdoor venue, if funds allow, you can choose to go to the seaside with good scenery and suitable temperature, which will make you feel more relaxed.

4. Time Determination

The annual meeting is a company event that can bring people from various departments together. The selection of the time is very important. Not only can we not delay work, but we can also gather everyone together. This requires the members of the annual meeting team to use their specialties.

5. Session setting

Must-have items at the company's annual meeting are leadership speeches, annual excellence award presentations, employee talent shows, lottery draws, interactive games, etc. Sometimes the company will specially invite some well-known guests to participate for some reasons. On this basis, in order to make the annual meeting activities successful, creativity must run through every link. Here are a few tips for your reference.

How to leave a deep impression: Since the company's annual meeting is one of the important platforms for company employees to enhance mutual understanding, it is particularly important for the company's employees to leave a deep impression on the annual meeting. Therefore, "whether you can 'turn around and forget'" has become one of the important criteria for measuring the success of a company's annual meeting.

For example, a company needs to hold a company annual meeting in January 2008. Since 2008 is the Olympic year for China, this annual meeting can use the 2008 Olympic Games as the theme to enhance its appeal. So, how can we avoid "turning around and forgetting" and at the same time establish a good connection between the Beijing 2008 Olympic Games and the company? So we designed a competition composed of multiple Olympic events for this annual meeting, choosing events that can not only attract employees to actively participate, but also reflect the spirit of teamwork: track cycling + shooting + fun table tennis + three-point shooting + football Win points + tennis matches. Through the involvement of rich sports, this annual meeting is deeply connected with the Olympic Games.

Moreover, the hard work and collaboration displayed in competitive activities can also stimulate the fighting spirit and cohesion of corporate employees.

Make good use of hot events: We also mentioned earlier that we should grasp social hot spots and connect with major social events, so as to increase the attention and acceptance of the activities by corporate employees. The social hot spots mentioned here are in a broad category. For example, the movie "The Matrix" was staged in 2003, the launch of Shenzhou-5 in 2005, the Olympic Games to be held in Beijing in 2008, etc. These social hot spots can all become information points that can be used in corporate annual meeting event planning. You can use these social hot topics to diverge and extend, and plan activities according to the characteristics of the company.

Pay attention to the practicality of activities: Another case illustrates how to enhance the practicality of activities, promote the participation and communication of all employees, and carefully arrange the activities. Let's take a national company as an example. Assume that the company's business is divided into several regions based on geography. The company's annual meeting requires all regional employees to participate at the same time. The theme of the annual meeting is still the Olympics. First, all employees of the company are divided into three regions according to North China, East China, and South China. When all employees check in, a score card is issued. The score card adopts a real-name system and will accompany employees to participate in all processes of the company's annual meeting. . During the annual meeting, an interesting franchise store was also set up, where employees could redeem their points for gifts. The points must be obtained through other links set up in the annual meeting.