What is the meaning of hotel management?

hotel management refers to following the requirements of objective economic laws under certain production mode conditions. According to certain principles, procedures and methods. Effectively plan, organize, direct, supervise and coordinate the hotel's manpower, material resources, financial resources and its business activities to ensure the smooth operation of the hotel. The activity process of achieving the minimum labor cost and the maximum economic benefit.

hotel management is the general term for managers to plan, organize, direct, control and adjust their management activities in the process of reception service in order to make the hotel achieve the established business goals. Hotel management is an important practice of hotel management, including operation and management. Managers should perform management functions and give full play to the role of management to ensure a double harvest of economic and social benefits of hotels.

therefore, it is very important for hotel management that managers make their subordinates do their part of the work well.

In hotel management, small and medium-sized hotels in the past were mostly family-owned businesses. Because of their small scale, their business activities were simple. Therefore, operators only rely on their own knowledge, experience and ability to organize business management activities. There is no need for special management at all. So that the three managers are mixed into one, that is to say, management and operation are often combined in hotel business activities, so many people think that management is management. Management is management. In fact, operation and management are two indispensable aspects in the process of hotel economic activities. They are two different functions, which are interrelated and different.

the relationship between hotel operation and management.

1. Management comes from operation and is relatively independent. Without management, there is no need for management, and what kind of management is necessary to adapt to it. At the same time, management is differentiated from management. Naturally, it becomes a special function different from management and has relative independence.

2. Management is to serve business and control business. The purpose of separating management from operation is to operate better. Help business activities change from possibility to reality, so management serves business. Management and management means that management takes the process and elements of business activities as the object of application, and uses various management methods and means to promote business activities by formulating business direction, objectives, decisions and specific measures.

Marketing is the core of hotel management. It is also the key to determine the hotel's economic benefits and market competitiveness. It is a comprehensive applied science based on the theories of economics, management, behavioral science, psychology, price science and other disciplines, and specializes in studying the laws of modern hotel marketing activities.

Mastering hotel marketing correctly will play a decisive role in the survival and development of hotels.