What software do you need to learn for graphic advertising design?

A few examples of commonly used design software are as follows:

1. Phontoshop, which prefers bitmap editing, and its corresponding tasks include "photo editing, art, illustrator..." etc. Photoshop can also do logo design and poster and magazine layout design, but this is not its strong point, so there is also the following software.

2. Illustrator: This software is a vector graphics processing software with very powerful functions. Corresponding jobs include "VI design, poster design, packaging design, label labeling, etc." The above two models still cannot satisfy the field of graphic design, as well as binding design. So there is this software below.

3.indesign: Focus on the binding design of books and magazines.

Print advertising design is a design made for the purpose of enhancing sales. That is to say, it is based on advertising and design to advertise products, brands, events, etc.

The earliest advertising design was the small bulletin board of an early newspaper, which was in the form of graphic design.

The process of using some special operations to process some digitized images; it is a comprehensive content integrating computer technology, digital technology and artistic creativity. It is a kind of work or occupation, and a shaping activity with aesthetic, use and commemorative functions.

China is the birthplace of advertising in the world and has a long history. As far back as ancient times, business sites needed to have a "guise" (also known as "Wangzi") and a signboard. Han Feizi in the Spring and Autumn Period recorded in "Wai Chu Shuo Upper Right": "There were wine sellers in the Song Dynasty. They were very ordinary and very cautious when meeting guests. , because the wine is very delicious, and the banner is very high" refers to the "cover" advertisement of hotels in the Song Dynasty in the sixth century BC, and it has been used to this day. However, this type of advertising has great time and space restrictions and limited dissemination scope.

Only when "printing" was invented, print advertising developed greatly. China was the first country to invent papermaking and "printing", and it was also the first country to print print advertisements.