Traditional Culture Encyclopedia - Hotel accommodation - Responsibilities of Hotel Public Relations Manager
Responsibilities of Hotel Public Relations Manager
1. Responsible for organizing and implementing the business promotion and commodity sales activities of the hotel, establishing and improving the reputation of the hotel, and making the hotel products have a good market;
Responsible for business negotiations with business departments, as well as the formulation and initialling of contracts and agreements. Accept the business of booking rooms, banquets, renting meeting places or entertainment places by units or individuals;
Three, understand and master the market information, market forecast and analysis; Understand and master the business situation of peers, collect business information and provide reports to the general manager, which is convenient for economic decision-making and makes the sales of hotel goods based on reliability;
4. Pay regular courtesy visits to long-term guests, institutions, organs, companies, organs, factories, shops and propaganda departments, solicit their opinions, maintain close relations with them, and hope to get their business care, support and patronage;
5. Send congratulatory messages, letters or cards to units and individuals, old customers and regulars who have business contacts every year for holidays and major commemorative activities, and some may invite them to participate in celebrations or commemorative activities organized by the hotel;
6. Responsible for organizing and participating? Vip? Receive guests and tell the relevant departments about them. Introduce the hotel to the guests, understand their needs and make them satisfied as much as possible;
First, be warm and friendly to the guests who come to the store for study, inspection and visit, and introduce the situation to the guests carefully and carefully to leave a good impression on them;
Second, make use of all opportunities and places to carry out public relations activities. Such as banquets, cocktail parties, tea parties, tea parties, exhibitions, symposiums, commemorative meetings, celebrations and other social activities;
3. Responsible for organizing the compilation, photography, video recording, printing and publicity of hotel publicity materials, establishing good relations with publicity and the press, and obtaining their support and help;
4. Responsible for the collection and accumulation of hotel information, and the arrangement and compilation of documents;
Five, responsible for checking the hotel billboards, indicating signs for errors, whether the text is correct, clear and beautiful. Whether the design of the brand is elegant, whether it conforms to the style of the hotel, etc. Found unqualified (wrong, dirty, old), should be replaced in time;
Six, responsible for the training of subordinates;
Establish public relations sales business files for easy reference.
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