What are the hotel brands of Jinjiang Inn?

Hotel brands owned by Jinjiang Inn: At present, the hotel brands under management include Magnolia, Jinjiang Inn, Jinjiang Inn Shangpin, Jinjiang Inn Fashion, Guangzhou-Tianjin Express and 100-hour Express.

Jinjiang Inn Co., Ltd. (hereinafter referred to as "the Company") was established in 1996 and is an important hotel management company under Jinjiang Hotel, the core industry of Jinjiang International Group.

Detailed introduction:

1997, the company's first brand hotel "Jinjiang Star" opened its doors to welcome guests, marking the official opening of the era of chain hotel management. In 2009, "Best Express" brand went public. 20 10, the brand of "guangjin express" made a new appearance.

20 15, Jinjiang Star brand segmentation series (Jinjiang Star Shangpin, Jinjiang Star Fashion) was released. In 20 17, according to the strategic adjustment of Jinjiang International Group, in order to break through the bottleneck of development and take the initiative to transform and upgrade, the company innovatively launched the concept of preferred service hotel brand and successfully released the preferred service hotel brand Magnolia.

By the end of August 20 18, there were more than 1300 brand hotel chains under the company, including 2 overseas, and the rest were distributed in more than 340 cities in 3/kloc-0 provinces (cities, districts) in Chinese mainland.

Since its establishment more than 20 years ago, the company and its brand have been well received and won numerous awards. Since 1996, it has won nearly 100 domestic and foreign awards such as brand value, customer satisfaction and investment value.