The difference between the present situation and marketing mode of China B&B and foreign countries.

It's hard to find a room on weekends and holidays, and the maintenance cost is high, the labor cost is high, and only a few people make a profit. This is the status quo of China B&B. The concept of B&B appeared after Zhiyi Company successfully served Huajiantang Hotel. After Huajiantang Hotel was successful, its model was copied in large quantities, especially in areas with ancient towns and ancient city tourism resources, a large number of "Huajiantang-like hotels" appeared, and the imitation ability of Chinese people was unparalleled.

when it comes to marketing methods, China's brand, positioning, advertising, enterprise management, marketing, etc. all learn from foreign management and marketing experience. Compared with foreign countries, it is not innovative enough. Everyone is staring at successful hotels to copy, and few people will take the risk to innovate.