Does Wei Meng still need to lay off employees?

In the past six months, 60% employees in Wei Meng's R&D department have been laid off.

As early as May, Lao Wang interviewed an employee in Wei Meng, and the news at that time was the layoffs in the R&D department. Wei Meng: During the epidemic period, the R&D department laid off 20% of its staff and nearly 300 people, and the compensation was N+ 1.

In previous interviews, it was mentioned that Wei Meng would lay off at least 20% of its staff. It's 1 1 month. After half a year, Lao Wang got the latest news: there were nearly 2,000 people in the original R&D department, only 400 people left, and the layoffs exceeded 60%!

And why the situation is so grim, we must start with the current fire of WOS system in Wei Meng.

This WOS system was launched at the end of last year 1 1, and the public beta really started in March this year.

The external publicity is: This is the first business operating system in the field of enterprise services in China facing the era of decentralization. Under the background of digital economy, Wei Meng WOS system helps enterprises achieve sustainable growth through decentralized operation, adding another milestone to the development of Wei Meng Group. Provide a solid foundation for the strategy of "mass customization, ecology and internationalization".

As always, the story is grand and the capital loves to hear it. But in fact, this brilliant achievement is directly related to the layoffs in the production and research departments.

In order to promote the migration of the system, Huang, senior vice president and chief technology officer, said, "All former customers should switch to the new system. As long as the migration is completed, everything they want is there. " The situation is indeed as Mr. Huang said at the celebration banquet: "From the first day I joined, I experienced large and small production and scientific research battles, from dozens, hundreds and thousands of people. The middle process is very tortuous and I have encountered many difficulties. "

It is indeed a lot of difficulties, especially for the production and R&D personnel who participated in this campaign: in order not to affect the normal operation of the existing system, they start activities around 1 1 every night, and everyone has to go to work at 10 the next morning at the latest. Repeatedly, the migration work was basically completed in May and June. However, at this time, a notice of layoffs came!

Before, you can treat people like cattle and horses, you can draw cakes at will, and after draining them with value, there is no discussion! The day when the migration is completed is not the day when the pie is cashed, but the day when the pie is packed and left.

The most ridiculous thing is that the wos Migration Department and the Marketing Cloud Department are the most involved in R&D of Wei Meng (Enterprise WeChat, this old woman Wang Hui said).

Of course, the production and research line is not the worst, and there is also the wine travel line.

The fire of layoffs first hit the wine travel line in May and June, and the layoffs reached more than 70%: smart hotels and smart tours (business lines that have not been updated since they were launched). Zhu Zhe, which is a PMSS hotel management system, can get through this system when the wine travel line is here, but not after layoffs.

Arriving at the store is the department with the most serious layoffs, including the inn (which has not been updated for more than two years), and the most part of it is the catering department (which has not been updated for more than two years).

At the end of last year, Wei Meng acquired Yashi, and now he is called Bai Zong by the general manager. Before Mr. Bai took over, the catering department was called Smart Catering. After taking over, he served as the vice president of Wei Meng Smart Catering Department, combining smart catering with elegant seating, and launched a "three-in-one" product. This product is a combination of elegant seats and smart catering, mainly responsible for offline cashier, and smart catering is responsible for private small programs.

However, after the acquisition, the performance did not get better. Instead, they lost some big customers accumulated in the past, such as Mao Feng kebabs and Xiapu Xiapu. The main reason is that before the acquisition, customers used Wei Meng's online system, and offline used the merchant's own system. After Wei Meng acquired Yazuo, only members got through after the merger, but orders and data were not. Finally, it is better to "break up" directly, but Wei Meng is tight-lipped about this matter. It is said that the white fire in charge of catering at that time was particularly fierce.

It is also amazing to say that Mr. Bai, the general manager of Kia Zhou. Before the acquisition, Yazhou had its own layoff plan, but it was only responsible for its own profits and losses. After the acquisition, it laid off more than 85% employees in Wei Meng and Asia. Everyone is saying, "You fired people from your own company, and now you come to Wei Meng!"

This time, President Bai and the sales staff of the catering department bear the brunt, and 90% of the staff have been laid off so far.

After layoffs, catering, wine travel and store arrival were directly merged into new retail and e-commerce, and the three major business divisions were integrated. Now new retail and e-commerce are the core of Wei Meng. Contributed 40-50% of saas subscriptions in Wei Meng. Of course, new retail and e-commerce are also being cut, but not so serious.

Second, internal violent layoffs and external fraudulent cooperation.

Wei Meng's own business system is saas, agency operation, R&D and advertising, around which advertising is the most profitable, followed by saas and agency operation.

Let's talk about agency operation first. Although saas makes money (but not praised for making money), the agency operation business also makes money. Compared with saas, it can achieve 64 points, because the cost of agency operation is very low.

Why is the operating cost low?

Because there are few self-operated service providers representing Wei Meng, they are basically companies established by the family relationship of Wei Meng's current executives, mainly distributed in Shanghai's surrounding cities such as Hefei, Suzhou and Anhui, and are basically crony operating companies. It is said that Qingdao has only the farthest service provider, and this is not a nepotism company.

Therefore, Wei Meng is a real middleman in the operation of service providers, and it gets out of it. For example, the agent of WeChat official account is 30,000-40,000 a quarter, and finally he can get a discount of 7-8. But even with this discount, Wei Meng still makes money, because the money given to nepotism agencies is lower.

However, all the contracts were signed by Wei Meng (customers also think they were signed by Wei Meng). It is said that the direct sales department in Wei Meng will send an evaluation email every time it signs an operation department. If the customer mentions which service provider to pick up in the evaluation email, the boss of the value-added operation department will be very angry, because it is nobody's business.

Third, the brush machine incident caused the backyard to catch fire again.

In 2022, 1 65438+1October1came into effect, and the document "Refund Rules of Wei Meng Smart Business Group" was issued, indicating that if the direct sales department applies for an order refund again, it will trace back the rank and boss and start to pursue the responsibility.

And why do you want to release this document, but also from the brushing incident a few months ago.

This happened mainly in the direct selling department. In order to get promoted, the middle-level leaders in the direct selling department even let themselves participate in the brush, sometimes 65,438+00-200,000, mainly focusing on the performance at the end of each month, and then

You can get a refund in the middle of next month (a bug in Wei Meng). At first, just say why. For example, if the customer is not satisfied with the function, he can get a full refund without responsibility.

But later, the refund amount was too large, and the senior management noticed it and released this document.

Why do you want to brush the bill?

In order to cross ranks, the middle level of the second and third grades also have the same idea, because the promotion is near, the first-line promotion, the monthly salary can be 2-3 thousand yuan, and the middle management can be more. Top-down behavior.

The most serious ones are Enterprise WeChat and Enterprise WeChat Assistant, both of which use the latest version of Enterprise WeChat. This business is also highly valued within the company. Wei Meng established the WeChat business department of enterprises and introduced the welfare policy. If the performance indicators are completed, the performance will be calculated by 1.5 times. For example, the highest version of enterprise WeChat is 98000, and 1.5 times is 14.

Driven by interests, the brush will come. But in fact, if the data of the list is excluded, there are only a handful of the whole group enterprises that actually sell the highest version of WeChat!

After the publication of this document, it caused an uproar, and many employees were indignant, so those who needed a refund on June 5438+0 1 could only continue to communicate with the company and finally reached an agreement. What happened after June 1 1 will be held accountable. It means that it is not so easy to get a refund from February 65438. The deeper meaning is that it will become an established reality before 1 1 month. There are indeed many people who have been promoted because of this.

Moreover, the company can't find it if it wants to, because since Wei Meng entered the small program market on 20 17, there has been a red line: Wei Meng doesn't accept cash, even if customers give cash, Wei Meng insiders can't pay it. This time, the top management in Wei Meng gave the money to someone who had left Wei Meng to pay, so it can't be proved that this order was made by someone inside Wei Meng.

Fourth, Wei Meng is a pure capital company, not a technology company.

Unlike Zan, which is a product-centric company, the whole applet and e-commerce system are perfect. However, the overall commercialization is not particularly good, so it is also laying off employees.

For example, the WOS system tells a magnificent story with many defects. Pushing this system is only a great effort at the level of storefront decoration. For example, many tools are made in the form of components, which look flexible, but the user experience is poor. For example, systems are incompatible and cannot communicate with each other.

The idea of this system was put forward by the top, claiming to be more open and functional. The most incompatible point is that it is really incompatible with external service providers, such as erp systems. After buying it back, it is still two systems, which are not as compatible as publicly indicated.

Customer feedback after migration: Some functions will be deleted. I heard that in the direct sales department, there is a customer who does cross-border e-commerce. After the migration, the functions of store decoration and formation were eliminated, which led to the confusion of pages seen by users of store C. There are also problems such as material loss after migration.

These products that Wei Meng pays attention to can tell stories in the capital market. WOS system can also let buyers in the secondary market tell stories, which can be done beautifully. After all, there is no such product on the market at present.

In addition, the direct sales department in Wei Meng is a company that sells products by selling products. In fact, we can also see that Wei Meng is not firm in determining the price: the direct selling department can get a minimum of 30% off the core saas solution in Wei Meng, and the enterprise WeChat assistant can get a minimum of 30% off.

Lao Wang believes that from the perspective of businessmen, Wei Meng is actually on the right track.

However, Wei Meng is a company that buys products for the sake of buying products. The boss is good at telling stories. For people outside the city, Wei Meng will feel glamorous and sometimes chat with the direct sales department. Wei Meng is the only company in China that is listed on the main board with software business. Customers feel very powerful when they hear it, but the production, scientific research and marketing departments are in a mess.