Which is more advantageous, Rizhao cake shop trademark trading or registration?

The cake shop is a shop that produces all kinds of cakes and desserts. Because it mainly deals in sweets-related foods, the decoration of the store is also biased towards the style of sweets. People often need cakes or sweets to decorate their lives, so the existence of cake shops is also very necessary. Therefore, how to determine the category of cake shop trademarks?

To put it simply, these points can still be found in Bajie Intellectual Property Trademark Encyclopedia, that is, the categories of cake shop trademarks belong to 30 -3004 categories-candy, sugar and sugar; 3006- Bread, cake, etc. Of course, this choice is naturally not enough. It only corresponds to the word cake, and there is no corresponding store. So choose the 35th and 43rd categories -430 1- to provide catering and accommodation services.

At present, according to the actual situation, enterprises not only register and obtain valid trademarks, but also trade trademarks. At this time, trademarks are generally registered, so their own trademarks cannot be registered, and then this trademark is a trademark that enterprises can't develop, so in any case, the transfer transaction is always correct. So what are the benefits of Rizhao trademark transfer?

One of the advantages is time. As we all know, it takes a long time to register a trademark, and the time for transfer is actually not short. However, it generally takes nearly one year to register, and it seems that the transfer of more than half a year can wait. Of course, if the enterprise can't wait to use the trademark, it can use the trademark immediately through trademark authorization first, and the trademark is always valid.

The second advantage is the problem of risk. Both of them need legal protection through examination and approval, but registration is the process of obtaining examination and approval, and the transfer is already approved. Then the Trademark Office agreed to the transfer application. Therefore, trademark transfer is actually a relatively low-risk trademark acquisition method. Without the approval process, many problems, such as rejection and objection, are not terrible.

The name of the trademark can be used as the third advantage. Many brand names are based on the company's own name and goods, so many times this name is actually registered in the market. The first registered trademark obviously has the initiative to apply first, so the similar trademark will be rejected, and the trademark bought back by the transaction is not very important to the name when it is approved.

In addition to the advantages mentioned above, there are many similar effects and values, namely the gap between registration and transfer transactions. Natural registration also has advantages, but it also depends on the attitude of the enterprise to suit the trademark.