Foreign investment in star-rated hotels

According to the statistics released by Shanghai Tourism Commission, at the end of 2005, there were 35 star-rated hotels and 56,643 guest rooms in Shanghai, including 25 five-star hotels and 0/0630 guest rooms. Four-star 4 1 room, 13259 room; Three-star 13 1 room, 2 1595 room; Two-star 14 1 room, 105 19 room; There are 13 one-star hotels with 640 rooms.

In 2005, the occupancy rate of star-rated hotels in Shanghai was 65.64%, which was 3.4 1 percentage point lower than that of 69.05% in 2004. It is 6. 18 percentage points lower than 7 1.82% in 2002. The star classification of five-star hotels is 72.33%; Four-star 68.70% (76.95% in 2002, 6 1.64% in 2003 and 72.22% in 2004); Three-star 63.23% (69.67% in 2002, 60.36% in 2003 and 65.75438+0% in 2004); 60.06% of two satellites (66.89% in 2002, 6 1. 19% in 2003 and 66.61%in 2004); The one-star rating was 59.44% (54. 1 1% in 2002, 60.76% in 2003 and 6 1.07% in 2004).

The average house price in 2005 was five stars 1362.00 yuan. Four-star 640.76 yuan; Three-star 334.75438+0 yuan; Two stars 2 10.33 yuan; One star 184.57 yuan.

In the first half of 2005, hotel prices in Shanghai continued to rise, with an average price increase of 15%, among which the price of four-star hotels rose from 538.92 yuan in June to 683.42 yuan in June, with an increase of 27%. In June 2004, the average hotel price in Shanghai was 4 16.6 yuan. In June 2004, it was 5 15.28 yuan. In the first half of 2005, Shanghai * * * received 2.779 million inbound tourists, an increase of 24.5% over the same period of 2004, including 2.082 million overnight inbound tourists, an increase of 19.6% over the same period of last year. At present, there are more than 360 star-rated hotels with about 60,000 beds in Shanghai, while there are more than 3,000 social hotels including budget hotels with more than 270,000 beds.

By the end of 2005, the number of tourist hotels in Shanghai (including star-rated hotels and hotels that meet the star-rated standards but have not been rated) will increase from 457 at the end of 2004 to about 470, and the number of rooms will increase from 70,000 to about 75,000. In 2005, it is estimated that there will be more than 4 million overnight visitors, and the international tourism revenue will reach 3.3 billion US dollars. The number of domestic tourists will reach 90 million, and the domestic tourism income will be 65.438+30 million yuan; The added value of tourism will account for 6.8% of Shanghai's GDP.

In 2005, the total number of high-star hotels in Shanghai reached 65, and there were 365 star hotels with 70,000 beds. There are more than 3,000 small and medium-sized hotels with more than 200,000 beds. The smallest hotel has five beds, and the largest hotel has more than 500 beds. Hotel room prices range from tens of yuan to more than 3,000 yuan. On April 28th, 2005, the headquarters of Intercontinental Hotel in China was moved to Shanghai.

In 2005, the number of inbound tourists in Shanghai reached 57 1 10,000, and the number of domestic tourists to Shanghai was 90 1 10,000, increasing by 1.6% and 6% respectively compared with 2004.

In 2003, the average annual house price of star-rated hotels in Shanghai was 463.39 yuan, up 9.4% over the previous year. 539. 16 yuan, an increase of16.35% over 2003; 599. 19 yuan, an increase of 1 1. 13% compared with 2004.

By the end of 2005, the total number of social hotels in Shanghai had reached 34,665,438+200,000 beds. Although the number of beds in small and medium-sized hotels is three times that of star-rated hotels, it attracts only twice as many guests. In the first half of 2005, the average occupancy rate of star-rated hotels reached 65. 15%, and the average house price reached 585.99 yuan, up 65.438+07.3% year-on-year, while the average occupancy rate of small and medium-sized hotels just exceeded 40%. In April 2005, the average price of five-star hotels in Shanghai was close to 1500 yuan. The total number of four-and five-star hotels invested and managed by foreign hotel groups such as Intercontinental, Marriott, Accor, Starwood and Hyatt in Shanghai is close to 30. In 2005, the number of newly-built high-star hotel rooms in Shanghai exceeded 2,000. By 20 10 years ago, there were nearly 20 four-and five-star hotels in Shanghai, including Hyatt Regency on the North Bund, Royal Beauty Hall Hotel on Nanjing Road and W Hotel in Pudong.

In February, 2005, the China headquarters of InterContinental Hotels Group was moved from Beijing to Lujiazui, and most of the staff were basically in place. Beijing still retains its office, and the Asia-Pacific headquarters of the hotel group is still in Singapore.

On March 23rd, Hilton International Hotel Group revealed that CONRAD, the top ultra-luxury hotel brand with only 65,438+07 hotels in the world, will enter the Chinese mainland market, and the first hotel is expected to be located in Shanghai New World.

On March 3 1, Kaiyuan Tourism Group, the largest private tourist hotel group in China, invested 600 million yuan to build the first business five-star hotel in Songjiang, Shanghai. It will open in 2006, with 450 rooms, and the estimated price is 800 yuan. This is the first time that Kaiyuan has invested in building a hotel in Shanghai. The hotel is managed by Kaiyuan International Hotel Management Company. At present, there are 10 hotels in Hangzhou, Ningbo and Taizhou. Kaiyuan International Hotel Management Company plans to be listed in Hong Kong in 2006, which is expected to become the first private hotel enterprise listed in China. After listing, Kaiyuan plans to expand its business to Hong Kong. Due to the high cost of investing in hotels in Hong Kong, it was the first to enter the Hong Kong market and operate by way of equity participation. Besides direct investment, the company also plans to export more hotel management. Kaiyuan Tourism Group is a private enterprise group that takes tourism and hotel industry as the leading industry and develops real estate and industrial related industries at the same time. Kaiyuan Tourism Group 1988 started from a government guest house. In the past years, the group has grown to nearly 30 subordinate enterprises in Hangzhou, Ningbo, Taizhou, Shanghai and Xuzhou, with total assets of 4 billion yuan.