The operational embarrassment of the Macital Hotel is due to what was overlooked in the investment feasibility analysis

Contents ignored by the Macital Hotel in the investment feasibility analysis include:

1. Project construction feasibility:

Economic feasibility, policy feasibility , technical feasibility, model feasibility, organizational and human resource feasibility.

2. Feasibility study issues:

(1) Product market prospects

(2) Raw material supply issues

(3) Policy guarantee issues

(4) Funding guarantee issues

(5) Organizational guarantee issues

(6) Technical support issues

( 7) Human resources security issues

(8) Risk control issues

(9) Financial and economic benefit conclusions

(10) Social benefit conclusions

(11) Comprehensive evaluation

3. Not good at using marketing strategies, lacking overall business concept and macro management awareness.

4. Ignore market development and changes

As an indispensable key link before investment decision-making, the feasibility analysis report is obtained from the project proposal in the previous stage. Based on the approval, we will mainly conduct a precise, systematic and complete analysis of the project market, technology, finance, engineering, economy and environment, including market and sales, scale and products, factory site, supply of raw and auxiliary materials, process technology, Calculation, demonstration and evaluation of equipment selection, personnel organization, implementation plan, investment and costs, benefits and risks, etc., and selecting the best plan, based on which, whether and how to invest in the project should be invested, or whether to terminate the investment or continue to invest. Development and other concluding opinions are given to provide scientific basis for investment decisions and serve as the basis for further work.