How do hotels upgrade their consumption?

I have some ideas to share, hoping to help you.

1. As a service industry, the most important thing for hotels is to return to the service itself. As long as everything is user-centered, everything else will come naturally, and so will hotel services.

Feeling at home is more important than anything else.

2. Speaking of consumption upgrading, let's first understand what consumption upgrading is. In my opinion, the most important thing is the consumer's consumption mentality and the ultimate pursuit of good products and services.

Consumers are increasingly dissatisfied with products that only meet basic consumption needs. For hotels, good service is the most basic requirement, and on this basis, it can only be obtained through consumption upgrading.

Greater recognition from consumers.

3. Personal consumption upgrade ideas:

A. Room renovation: For example, combining the renovation of hotels and cinemas, the hotel will be transformed into a viewing room, because the hotel may be the best cinema by nature, which is in line with the personalization and privacy of current consumers.

At the same time, with the help of the hotel's own traffic, the income can be increased by raising the house price. This is also a new selling point, which can increase the fan base of movie lovers and increase repeat customers.

Now there are such cooperation cases, such as the cooperation between home and private hospital line, which is a good model.

B. Cross-border cooperation: Now many hotels will cooperate with other formats, such as luxury goods industry, catering industry and joint office. And make consumers more sticky through these cross-borders.

A hotel is not just a hotel, but a comprehensive experience in which consumers can immerse themselves and transform the hotel into a different space.

These are just some personal ideas for your reference.