Behavior design, creating peak experience

There must be some unforgettable moments in your memory that last forever. This feeling is the "peak experience", and this experience can be "designed".

Reading and harvesting

Understand the importance of peak experience to life.

Know the best time to create a peak experience.

Master the four elements of creating a peak experience.

Selected golden sentences

1. The experience of the peak and the end determines our evaluation of a thing.

If you can take your past failures as dinner talk, you must learn and grow from them.

3. The so-called joy is to surpass the ordinary experience. The happy moment is the "peak moment".

Keywords: say "no!" Plain and unremarkable. Joy, cognition, glory, connection.

First, say "no!" Plain and unremarkable.

1. Decisive Moment and "the Law of Peak Outcome"

When people evaluate an experience or experience, there are two decisive moments:

(1) The best or worst moment is the "rush hour".

2 over.

2. Why create a peak moment?

Obviously, some moments are much more important than most others. For the guests staying in, the peak experience of the "Popsicle Hotline" for more than ten minutes is enough to make them forget the old decoration of the hotel and the ordinary swimming pool, but this experience is the key to the praise of the Magic Castle Hotel. For example, when marketing customers, you can carefully remember customers' preferences and create surprises during peak hours.

All peak experiences are composed of one or more of the four elements of joy, cognition, glory and connection.

3. What is the best time to create a peak experience?

Three most overlooked but most important opportunities:

(1) change event. Although promotion is a good thing, for many managers, promotion also means difficult changes. If the company can arrange a celebration for this person and let an experienced executive "take him" for a week, it will definitely be a peak experience. Similarly, the first day of school, the end and start of the project and other transitional events are all good opportunities to create a peak experience.

2 milestones. For landmark moments, people are born with a desire. A salesperson retired after a long career and achieved a performance of/kloc-0.00 million yuan. He jogged for an hour every day for a month ... Isn't this milestone worth commemorating with a sense of ceremony?

3 trough events. Life is always ups and downs, getting negative comments, losing loved ones, but making mistakes in your efforts ... When life encounters a trough, creating a peak experience is not only the most effective, but also a kind of comfort and encouragement.

Second, happy moments.

What is a happy moment? It refers to an experience beyond ordinary days, which makes us feel focused, happy, surprised and motivated.

The Judgment of Human Nature is a typical happy moment, which contains three elements to create a happy moment: enhancing sensory enjoyment, increasing excitement and breaking the script.

1. Enhance sensory enjoyment

Enhancing sensory enjoyment refers to turning up the "volume" of the real world, so that things become extraordinary in vision, taste, hearing or feeling. There are flowers, food, music and dancing at the wedding. For example, today my husband sent me flowers as a birthday present with warm words. Life needs a sense of ceremony and the stimulation of rhetoric.

Increase stimulation

By increasing stimulus, we mean adding some pressure to improve efficiency. In retrospect, the nervousness before a game or a speech on stage, and the heated debate during the human nature trial all increased the sense of excitement. If you want to judge whether a moment is more important than usual, see if people around you have the urge to take pictures.

Break the script

Ritz-Carlton staff spent hours running around taking pictures, breaking the script and giving people a wonderful experience of "unexpected and reasonable". This will not only impress people with hotel brands, but also make the world a better place.

Yes, people will feel that the world is beautiful when they are surprised, and breaking the script is undoubtedly creating surprises. Making surprises can often make people have a good unexpected surprise experience.

Third, cognitive moment.

1. tripped over reality.

Truth awakens people, and this moment of cognition is called "tripping over reality". One foot is stuck and the human body is out of balance. This is tripping. When you encounter a problem, you might as well focus on the angle of "how serious the problem is". When people realize the seriousness of the problem, it will be solved naturally.

2. Break through cognition. Even today, more than 30 years later, Dr. Dinin still regards that night as a decisive moment in his life-it was the first time he lost a patient. But that night, his understanding of himself was also unforgettable, that is: I can survive. Knowing yourself needs to break through cognition. In this process, if you can meet a "high standard+self-confidence" mentor who can give you direction and support, then those decisive moments will light up your life.

Fourth, the moment of glory

1. Recognize others

So back to the theme of this chapter, how to create a glorious moment for others? The easiest way is to recognize others. Sincerely praising others will bring great power, but such a simple method is always easy to be ignored by most people.

2. Set more milestones

As mentioned above, people have a natural desire for milestones, because milestones represent glory. Take running as an example. If you are a person who doesn't like running, how can you fall in love with this exercise that is very beneficial to your health? A young man named Clark found that after running 5 kilometers, people would get used to the feeling of running, which would produce a kind of addictive pleasure. Because in the process of reaching the ultimate goal, you set yourself one clear level after another, just like one milestone after another. When you pass the upgrade, the joy and satisfaction brought by the "glory moment" will naturally push you to the next milestone and finally let you achieve your goal.

Exercise courage

Mark Twain once said: "Courage is not the absence of fear, but the resistance and control of fear." It is true that in order to produce the peak experience of glory moments, many previous challenges are tests of courage. Here I recommend an "exposure therapy", that is, a method that allows people to face their fears directly, but needs to exercise their courage step by step. You can say to the child: What do you think that golden retriever is doing? Do you want to watch it bite a toy? Isn't it cute ... now that it's sitting down, do you want to touch its head ... soon, you will find that the child has made a new friend.

Verb (abbreviation for verb) connection time

1.*** Same sense of mission

Although it is good to have passion for work, in the long run, it is more meaningful for a team to have a sense of mission. Tasks create connections with others, and your work is social. Even if you are exhausted when you come home from work, your heart will be full because you have had another meaningful day.

Deepen the feelings

The school will organize teachers' home visits, and leaders will also go to the grassroots to express their condolences. All this is to establish contact and deepen feelings. So when you meet a stranger, is there any way to quickly close the distance? Here are the "36 Questions" from psychologist Arthur Allen to tell you:

Here are 36 questions, in order:

1. If you could have dinner with anyone in the world, who would you choose?

2. Do you want to be famous? How do you want to become famous?

Will you rehearse what you have to say before you call? Why?

4. What is a "perfect" day for you?

When was the last time you sang alone? When were you with someone else?

6. If you could live to be 90 years old and keep the spirit or body of a 30-year-old person for the last 60 years of your life, which one would you choose?

7. Can you foresee when you will die?

8. Name three similarities in appearance between you and your partner.

9. What are you grateful for in life?

10. If you could change your growth trajectory, what would you like it to be?

1 1. Tell each other your life story in as much detail as possible in 4 minutes.

12. If you could get a quality or an ability when you wake up tomorrow, what would it be?

13. If there was a crystal ball that could reveal the truth about yourself, your life, your future, or anything else, what would you like to know?

14. Have you always dreamed of doing something? Why don't you do this?

15. What is your greatest achievement in life?

16. What do you value most in friendship?

17. What is the most precious thing?

18. What is the most terrible thing in memory?

19. If you knew that you would die suddenly in a year, would you change your current lifestyle? Why?

20. What does a friend mean to you?

2 1. What role does love and affection play in your life?

22. List the good aspects of each other one by one, and * * * list five.

23. Are your family members close to each other? Is the atmosphere warm? Do you think your childhood is happier than most people?

24. What's your relationship with your mother?

25. Use "we" to group three sentences according to the existing scenes. For example, we all feel that …

26. Complete this sentence: "I hope someone can share it with me ..."

27. If you want to be close friends with each other, please list the most important things to him/her.

Tell the other person what you like about him/her. This time, you should be very sincere and say something you don't usually say to people you just met.

29. Share the most embarrassing moment in your life with your partner.

30. When was the last time you cried in front of others? Are you crying for no reason?

3 1. Tell the other person that you like him/her for a long time.

32. Is there anything you think is too serious to joke about?

33. If you were to die tonight and you didn't have a chance to communicate with anyone, who would you regret not telling your heart? Why haven't you said what you want to say to this person?

34. Your house is on fire, and all the property is in it. After saving relatives and pets, if you still have time to make one last effort to save anything safely, what would you choose? Why?

35. If a family member dies, who do you think scares you most? Why?

36. Say a personal problem, ask the other person's handling opinions, and let the other person feedback your attitude towards this problem.

These questions only take about 45 minutes to discuss-almost always make two people feel better about each other and want to meet again. They can be used to ask questions during dating, or to deepen feelings with familiar friends, family and even long-term partners.

3. Precious moments

A few years later, Wendy recovered completely. Her mother mentioned the bucket of snowflakes in a blog post: "In retrospect, we are grateful for those emotional and spontaneous moments. It is easy to erase a series of endless days during Wendy's recovery, but the warmth and light brought by that moment will never be forgotten. " It was like the first snow on my wedding day. I am very happy and surprised, and I am grateful for this precious moment.

Conclusion: Please pay attention to the possibility contained in every moment. You can praise a colleague's work method (recognize others), ask your child what failures he has recently encountered (breakthrough cognition) at dinner, or invite your friends to go to the movies after work (break the script). Yes, we have the ability to create joy, arouse cognition, arouse glory and encourage connection. These extraordinary moments are the finishing touch and make life meaningful. This moment to make the world a better place is waiting for you and me to create.