Dalian tobacco and liquor shop

What's the difference between Lv Wen real estate and commercial real estate? Experts say: the purpose of changing the soup is the same.

Relying on the rich tourism resources around it, a real estate project that integrates tourism, leisure, vacation and residence, which is different from traditional residential projects, can be called tourism real estate.

Compared with ordinary real estate, the characteristics and advantages of tourism real estate are that it is a seamless grafting of tourism and real estate, with better natural landscape and architectural landscape, complete supporting functions and high investment value.

Commerce is a necessary part of life, and the commercial part of Lv Wen real estate accounts for a relatively large proportion. The consumption standards of each scenic spot are different, and at the same time, it has the characteristics of high consumption of tourists and high rent for merchants to open stores. People often "spit out" the scenic spots during their travels. It's too commercial! There is a lot of resistance to this.

Commercial real estate

Real estate for commercial purposes, some of which are called shops and facades, are different from residential houses with residential functions as the main purpose. General commercial purposes include retail, wholesale, catering, entertainment, fitness, leisure and so on. Serve life, facilitate life and increase currency liquidity!

Commercial real estate has developed rapidly, spreading from first-tier cities to prefecture-level cities in a short time, from large shopping centers to community commerce. At the same time, the unit price of commercial sales and rental in different lots is different. On the one hand, affected by population density, on the other hand, the degree of "packaging" of commercial real estate also determines its own value.

The more commercial real estate, the better, or the less the better?

A large number, reducing the "monopoly" phenomenon, slowing down the possibility of sitting on the ground, more beneficial to consumers! For example, in the past, because a commodity belonged to the sales terminal, there were few market competitors, and the profit rate was almost determined by itself. According to the different prices in the sales area, there is a big gap. With the continuous development of commercial real estate, the total number is increasing. Real estate was once recognized as a value-added product, which made people place great investment expectations on real estate. The meaning expressed in Nine Poems of Wen Zi is that the natural development of the operation of heaven and earth follows the profit and loss of the sun and the moon. When it comes to commercial real estate, the rental cost of shops has increased, while the number of merchants has increased, but the operating profit of merchants has decreased. In order to occupy a place in the market, the competition between product quality and service is very important! For consumers, the choice is wider, and the best choice is just in line with the "business road"!

The number is less, and the phenomenon of "monopoly" has increased, which increases the possibility of sitting on the ground and starting the price, which is more beneficial to businesses! Why the less commercial real estate, the more merchants like it? As we all know, merchants set up stores in rental stores for the purpose of profit, but the profit is more or less affected by the competition of many peers. Once the number of peers is large, consumers can spend more, reducing the possibility of spending in their own stores. The owner of tobacco and liquor stores often complains that a commercial building is not big, but there are many tobacco and liquor stores, and there is one within almost 50 meters. These bosses really dare to invest and are not afraid to do business at a loss. In fact, why don't these colleagues worry about this problem? It's just hard to find a more suitable place. On the one hand, the rent with a good geographical location is high, and I dare not "work" for the landlord! On the other hand, if you are used to doing business, you will inevitably be unaccustomed to changing careers temporarily. It's better to settle down than to run.

(1) Used for production and processing, mainly in industrial parks. For example, factories and aquaculture are inseparable from real estate, which is also a manifestation of commercial land use. This kind of commercial real estate is mostly used to pave the way for online or offline, constantly exporting raw materials and getting some profits from it.

(2) For wholesale, the rental price of such shops is relatively cheap, usually planned by the government and built by developers, accompanied by production and retail. Such as building materials market, tea market, grain and oil trading market, etc. The use value of shops here is increasing. On the one hand, people gradually tend to "one-stop" development model, from production to sales in one step, to reduce costs for consumers. On the other hand, the competition among merchants is fierce, and their own brands need to be scaled and standardized, so as to establish a brand image, which can be seen from direct chain stores, such as KFC, Nike and Maotai.

(3) For retail, retail has always been a common sales method. It is operated by dealers to earn the difference between producers and consumers. The information gap is the profit support point, mainly relying on rental shops to operate. At present, the retail industry is subject to online competition, and producers directly establish contact with consumers, which makes the retail industry face great challenges. Judging from the current commercial real estate, the rental cost is the direct influencing factor of commercial real estate. Many merchants began to ask owners or developers to reduce rents to maintain their own operations. In my city, rent reduction exists in some buildings. On the one hand, there are shops for sale in their own real estate, which requires a commercial atmosphere (popularity). On the other hand, the long-cherished wish of the merchants also needs to be solved. After all, owners and merchants are "grasshoppers in the same boat" to some extent.

(d) Stores used for experiential business gradually appeared, which promoted the traditional sales model and mainly focused on the on-site experience. Such as children's playground, gym, cultural experience and so on. They are all innovations and upgrades of traditional businesses. Some have been strengthened on the basis of tradition, while others have created new products. A good example is the opening of a beer barbecue restaurant with book clips that became popular on the Internet a few days ago. The seemingly simple little video has actually been adjusted again and again.

Lv Wen real estate

(A) to promote local economic development

One is to help the poor. For example, in Danzhai Wanda Town, the Danzhai project of Dalian Wanda Commercial Management Group won the 20 19 National Poverty Alleviation Award for organizational innovation on June/7. It belongs to the core project of precision poverty alleviation, built with local Miao and Dong customs, combined with Danzhai national intangible cultural heritage, national handicrafts, Miao and Dong cuisine, Miao medicine and Miao medicine, and * * * built into a unique comprehensive commercial complex and tourist destination. In fact, Wanda's access standard far exceeds that of county towns, especially poor counties. Wanda invested 2,654.38 billion yuan in construction, and most of the merchants came from Guizhou to provide tourist destinations for tourists.

Second, make use of its unique geographical advantages to promote China's cultural tourism real estate. According to the industry report of the tourism department, the number of outbound tourists is as high as1450,000, and regardless of the total consumption, if half of these outbound tourists are converted into domestic tourist attractions, how big will the economic growth of these scenic spots be? We don't know the result. A friend works in an insurance company. The company provides overseas travel benefits to outstanding employees and rarely goes to domestic attractions. From the circle of friends, some of them are even worse than those in China, but every time they go abroad, except for the company's reimbursement of air tickets, the rest are all spent by themselves. This friend spent 40,000 RMB before and after traveling to Japan, including many commodities for relatives and friends. It can be seen that tourism has always been a "resort" that people are willing to spend!

(B) the dissemination of regional cultural values

Some friends will say, isn't tourism all sightseeing? In fact, this is only a kind of pure natural landscape tourism. The pure natural landscape is monotonous, lacking in food, living and traveling, and lacking in experience, which promotes the rapid development of cultural tourism real estate, especially cultural tourism real estate with minority cultures, and is more to promote the cultural customs and cultural heritage of different ethnic minorities in China.

It can be seen that the development of real estate in Lv Wen is also a major historical process of real estate. Although Lv Wen real estate has many inevitability, there are also many unfavorable factors. For example, developers and merchants with ulterior motives have repeatedly raised the prices of shops and commodities in Lv Wen real estate, which makes tourists feel bored. Once tourists have resistance, it will inevitably affect the status of scenic spots in the eyes of tourists.

Will Lv Wen real estate become the next "commercial real estate"? The key lies in whether it is different from "commercial real estate". Different cultural tourism real estate reflects local characteristics not only by "copying". Only by making tourists experience real fun can cultural tourism real estate continue to export its most authentic value!