Traditional Culture Encyclopedia - Hotel franchise - If you are a business hotel manager, will you choose high room rate and low occupancy rate?
If you are a business hotel manager, will you choose high room rate and low occupancy rate?
Choosing a high room rate may lead to a decline in room occupancy, because too high a price may exceed the budget of many guests and make them choose other hotels. This will lead to the problems of reduced income and low occupancy rate, which will affect the operation of the hotel.
On the contrary, the choice of low occupancy rate is to attract more guests and lower the house price. Although the room occupancy rate may increase, the hotel's income will be affected. Business hotels usually focus on providing high-quality services and facilities and maintaining good profitability.
Therefore, as a business hotel manager, I will make a reasonable price strategy according to market demand, competition and cost structure, and strive to achieve a good room occupancy rate and stable economic benefits.
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