Who has a good idea for starting a business?

What do you need to prepare for starting a business?

Summary of Entrepreneurial House () No.1 152 Entrepreneur Party

Topic: What should entrepreneurs prepare?

Participants discussed the preparation for the exam one after another, and the atmosphere was very good.

Key words: capital, team, customers, mentality, knowledge, resource integration, business plan.

The outline is as follows:

Capital: Capital is blood, so prepare the capital reserve before the enterprise becomes unprofitable.

Team: How many people work with you?

Customer: Where are the customers?

Mentality: If you think you have failed, you still have passion, and your mentality will be fine.

Goal and orientation: think about the direction first, otherwise it will be reversed.

Knowledge: It is necessary to rationally analyze all aspects of entrepreneurship. Can all kinds of problems encountered in the process of enterprise development be solved smoothly? So entrepreneurs need to sum up knowledge.

Resource integration: how to integrate the resources of various venture enterprises

The business plan is the climax of the above preparations.

Excerpts from the speech:

. Money is not important, the most important thing is positioning and mentality.

. Entrepreneurship in different industries has different preparation priorities. For example, the preparation funds for manufacturing entrepreneurship are very important.

. For entrepreneurs without funds, they can be positioned in the service industry.

. The most important mentality of starting a business is persistence.

. To start a business, you have to prepare a cooperation agreement between partners.

. Why do elderly people who make electric toy cars start businesses and earn nearly 1000 a day?

. I only want to taste Coca-Cola once, and Coca-Cola dies.

. Entrepreneurs must be prepared for their ambitions.

. Everyone has a dream, but not everyone can realize it.

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It is not difficult to make money successfully. The key is thinking.

Dong is a shrewd businessman and an obsessed car model enthusiast. After six years of painstaking efforts, he is now a famous person in the "circle" of car model collection. Dong said that many young people are willing to chat with him now, listen to his life experiences and let him teach them how to make money. Indeed, how to make money is a matter of great concern to many people, but it has become natural and relaxed in Dong's mouth.

The key to making money is thinking.

Abstract: Dong is confident in his ability. He said that it is not difficult to make money, the key is to find the right idea.

Dong was born in a merchant family. From an early age, he not only learned to be cautious about his parents, but also learned the thinking of businessmen. From 65438 to 0969, Dong joined the army from Beijing and served in a certain unit in shenyang military area command. He fully demonstrated his economic mind in the army. On one occasion, Dong found that there was a rule in the local winery that three Jin of corn could be exchanged for one Jin of corn wine. At that time, corn was only a few cents a catty, and a catty of corn wine could sell for more than 80 cents. At his suggestion, the army bought a batch of corn for wine, and then sold the wine and made money. On another occasion, the troops were going to a certain place in Inner Mongolia for training. He suggested that the leaders put a ton of coal on each personnel carrier, smooth the coal, cover it with canvas, and then take people. It only costs 8 yuan to buy a ton of coal locally. After arriving in Inner Mongolia, a ton of coal can be exchanged for a cow, and the price of a cow is 25 yuan. In this way, the troops made a second transaction at Dong's suggestion.

Later, Dong was engaged in logistics procurement in Langfang Missile School. At that time, he was in a period of material shortage, but he could buy things that others could not. Naturally, he became an able person in the school. Because of his quick mind, the school leaders found him and asked him to be the manager of the labor service company, demanding that the family members and idlers of the army must be resettled. After careful consideration, Dong set up the first military service center in the whole army, which quickly solved the work problems of family members and idlers. Later, his successful experience was also popularized in the whole army.

Just as Dong's career in the army was booming, he decided to change jobs. Dong said that his motto in life is "Work until today and watch tomorrow". He doesn't want to stay in the military camp all his life. He wants to see the outside world. After he went through all the formalities, people around him still didn't believe that he would really leave.

From 65438 to 0985, Dong worked as a department manager in Beijing International Hotel. Later, he was appointed as the executive deputy general manager of "Tianjin Nisdi Leisure City" for international hotel management. Prior to this, the annual sales of "Nisdi" was only 4 million yuan. After he arrived, the sales reached160,000 yuan, which tripled. At this point, the unit wanted to arrange for him to manage a hotel in Shenyang, and this time he refused. His reason is that due to the proliferation of restaurants and entertainment centers, this business has been difficult to do, and he wants to change the environment. In 2002, a restaurant wanted to hire Dong to manage it, and offered an annual salary of 200,000 yuan, which was also rejected by him because he had found a job that suited him. Dong is confident in his ability. He said that it is not difficult to make money, the key is to find the right idea.

Start by pushing bicycles for sale.

Abstract: Many people, from hotel owners to street vendors, can't understand Dong's behavior.

1998 when dong decided to leave the international hotel, he carefully analyzed the situation at that time and thought that there were three most profitable industries: selling cars, developing real estate and playing stocks. Because the latter two need to invest a lot of money, because he is not abundant at hand, he has to choose the first one. China's new automobile era is coming, how to cater to the market? He thought of a model car.

It would be a good idea to make money from car models. Dong excitedly started his new career-pushing bicycles and selling car models. From hotel owners to street vendors, many people can't understand Dong's behavior. "When can I sell the model like this?" Dong often answers with a smile: "I just like this. I am doing what I like, and I will do it. "

After that, Dong began to participate in various automobile exhibitions. What impressed him most was the first automobile trade fair in the Asian Games Village, where he had his own booth. In six days, apart from various expenses, he earned 1600 yuan by selling the model. This experience greatly encouraged Dong, because he found that many people don't know what a car model is, and the car model is blank in people's minds, so he can take this opportunity to publicize it to people. In addition, he also found that many people are looking for car models, and some car manufacturers are also doing their own brand promotion through car models. All these make Dong see the bright future of car model management.

Word-of-mouth publicity attracts customers.

Selling car models can make money, which proves that his original idea is correct and Dong's confidence in it has greatly increased. So he used the accumulated 60 thousand yuan to open a small shop specializing in car models. In the first year of opening the store, the business situation was not good, so I could only break even, but Dong thought he had made a very successful year. He said, "If you want to open a model shop, it will take you a year to promote it. In the process of this publicity, it may also be meager profit or loss. However, you must invest in any business. This is the process of investment. Now word-of-mouth publicity is to lay a good foundation for making more money in the future. If you want to open today and make money tomorrow, you can't do it in any industry. "

On the basis of capital preservation in the first year, his small shop has developed rapidly. Today, six years later, Dong's car model shop has reached a considerable scale, from only about 200 varieties to more than 1000 at present, which basically meets the needs of customers.

After a long period of business exploration, Dong divides customers who buy car models into three categories: the first category is people who buy for decoration. Most of these customers buy beautiful models. They don't need many styles and have certain rules, but they won't choose models that are too difficult to find. The second category is customers who give as gifts after purchase, including units and groups, including automobile manufacturers and government agencies. Their bulk is relatively large, and they usually order; Others want to buy it as a gift for relatives and friends. The third kind of customers are enthusiasts who collect car models. They are not easy to satisfy, but they are the most loyal customers. At present, there are a group of such people around Dong. They not only collect them all the year round, but also do some publicity for him and bring him more guests. So he will often organize some activities to provide these fans with opportunities to make friends with cars.

Earn a new car by selling model cars

Abstract: What do you think of my mood from cycling to Buick now? I think it is a kind of self-enjoyment.

Dong said that he basically doesn't have any worries now, and he won't think too much about them, because his energy is concentrated on the car model. Although he is over 50 years old now, he still wants to work for another 18 years. In his 70 s, he will hand over his business to others and open his own car model museum. Because there is no car model museum in China to fill this gap, Dong believes that this will be his lifelong pursuit, and now he is slowly moving towards this goal.

At present, the most famous automobile model manufacturers in the world have taken a fancy to the cheap labor in China and set up factories in the mainland. China has become the largest producer of car models, and the words "MADEINCHINA" are printed on 90% car models in the world. In addition, with the improvement of material living standard and cultural level, there are more and more car model enthusiasts in China. According to Dong, "China Automobile Model Association" was formally established in July 2004. At present, about 300,000 people in China collect more than 100 car models, while there are about 654,380+10,000 car model collectors in Beijing.

In this context, I am very optimistic about Dong's future. He said, "In China, I do half of the cultural advertisements for car models. More and more people know about car models through me, and more and more people join the car model collection. When buying a car model, the first thing they think of is of course my' tour guide'. "

"However, when I sell car models, I just want to find something I like to do, but it's hard to say whether the purpose of doing this is for money or for fun. Without money, this joy will not last long, and it will not work without money. " Dong did not disclose his income, but he talked about the changes that selling car models brought to his life from his own means of transportation: "Pushing bicycles to sell car models is basically two years; Then change to an electric bicycle and ride it for another two years; Then get a used Fukang car and start sending models to others. This is a year; Now I just bought a brand-new Buick myself. What kind of mood do you think I am from bicycle to Buick now? I think this is a kind of self-enjoyment. "

Now Dong has another pleasure, that is, watching the fans' faces when they get the car models they want from him. Dong said that when his personal car model museum opens, he wants to collect three more vintage cars in front of the museum, which will make him proud.