How to open a restaurant? I have half a year's experience in opening two wine shops!

Mr. Xiao looks about 30 years old, showing shrewdness in kindness. I have worked in a domestic wine company and have a deep understanding of the wine market. Determined about the development potential of imported wine, and with the professional habits of marketers, he began to make unannounced visits to wine shops in the city. He once stayed outside a specialty store for more than a month, just to observe the passenger flow and crowd structure in the store, try to figure out their purchasing psychology, and gradually gained confidence. How to open a restaurant? Talking about the reasons for choosing the position of specialty store, he found that retail is not the most important business income for specialty stores. According to Mr. Xiao's estimation, retail only accounts for about 20% of the total business volume, so opening a specialty store in downtown and bustling commercial street will cost a lot, and it will be difficult to protect the cost at the beginning of opening, which will bring pressure to the business. Another important reason is that many people who patronize specialty stores are residents living in the surrounding areas. They like to go for a walk in the store after work and sit and chat with wine tasting. Generally speaking, people who are willing to go into the store to see wine are wine lovers, that is, potential customers. They choose wine carefully, so they like to ask questions, but once they make up their minds, they will buy it and patronize it frequently. How to open a restaurant? Some business people and bosses will also visit the store in their spare time. Even if they don't buy it, they will drive over or ask the driver to pick up the wine if necessary. However, these bosses and business people are often very busy during the day, so it is difficult to take time to consider the issue of wine selection, so even if they are placed in downtown areas and business districts, the effect may not be ideal.