Traditional Culture Encyclopedia - Hotel franchise - Laofangde tea shop

Laofangde tea shop

After his colleague Lao Fang resigned, he opened a tea shop. We are all curious, how much money can he earn by opening a tea shop, and can he give up his work for nearly 20 years to ensure his harvest through drought and flood?

On the weekend, several of our colleagues with similar tempers went to the Laofang store for a party. His shop is divided into two floors, one selling tea and the other drinking tea.

After we visited the first floor, Laos invited us to have tea on the second floor. His tea shop is really good, elegant and quiet, with all kinds of tea. There is a smell of tea in the air.

But because we went in, there were not many customers in the store. We chatted with him over tea and asked him if his business was profitable.

Drinking good Pu 'er tea, the entrance is so soft, warm heart and warm stomach. Laos ha ha smiled and opened the chatterbox:

He likes drinking tea and the atmosphere. Now the profits of all walks of life are too transparent. The profit of tea shop is not so high, but it definitely earns more than going to work.

In fact, not everyone can open a tea shop, there are many doorways inside. Sales channels, tea sources, how to ensure the quality, and where the tourists come from, you have to do everything yourself, not as leisurely as it looks, but more importantly, you have some tips.

Tea is a very fast-moving consumer product. Ordinary people drink seven or eight kilograms a year. If a catty of tea costs 200 yuan, it will cost thousands of dollars a year. Most people don't understand the tea industry. They just drink tea. So tea has a wider audience, and he chose to do this business.

Knowledge about tea and "business" of tea industry. He only loved tea at first, and gradually became an old hand in this field through study.

The business of the tea shop looks bad, and almost no one can patronize it. However, he invested more than 300,000 yuan to open a shop, and returned to his capital in less than two years, with a slight surplus.

It is often said that amateurs watch the excitement and experts watch the doorway.

How much does it cost to open a tea shop? Let's take a medium-sized shop as an example.

1, store decoration does not need to be too luxurious, so there is not much in the decoration budget. But the decoration style should highlight the tea culture.

Tea table, display cabinets, antique shelves, and some basic things such as decorations, advertisements, signs, about 10000 yuan.

2, transfer fees, rent, utilities.

The economic consumption level of different cities is different, and the prices of cities are also different. These expenses in Laos are hundreds of thousands.

3. Labor costs.

In the early stage, I suggested not spending money to hire employees, but doing it yourself first, and then adding people when the store is stable.

4. Shopping.

At present, there are many tea merchants and tea factories, and they get goods through different channels, and the prices are high and low. There are three common channels: tea wholesale market, online trading platform, and finding tea farmers to purchase goods in tea producing areas.

The purchase of tea needs to refer to the consumption level of local people. High, middle and low-grade teas are all moderately imported, and the total cost is about150,000. So the initial investment is about 300 thousand.

How is the tea shop profitable?

Truth 1: the cost of tea itself is very low, but with exquisite packaging, the price goes up, so the profit is very high.

Generally, a kilo of tea in bulk is about 200-400 yuan. Raw tea is cheap if you buy it directly from the place of origin. More than three kilograms of raw tea can be fried into one kilogram of dry tea. The processing cost of three kilograms of raw tea is 100 yuan, and the total cost of one kilogram of tea is about 150 yuan. This is the general situation. Of course, the higher the price of good quality tea, the higher the corresponding profit.

Since the cost of tea is low, why can some tea be sold for several thousand yuan a catty? What really makes money is not the tea itself, but mainly the outer packaging and brand of tea.

There are all kinds of boxes and jars in the tea shop, high, middle and low, and packaging machines. When the tea was loaded, the price of the tea immediately doubled.

Many people who buy tea don't understand that tea is good as long as the packaging looks good, so there is a lot of profit space.

Truth 2: Open a tea shop, and manage your contacts.

With connections, we can broaden our sales channels. Laos mainly delivers tea to hotels and some units.

General companies will buy some high-grade tea, which is specially used to entertain customers. This is a big group. If there are many high-quality customers, it is easy to earn hundreds of thousands a year.

Truth 3: Most tea shops have tea rooms and mahjong tables. Some big bosses like to invite people to drink tea and play mahjong. After drinking tea, playing hemp and chatting, the boss will buy some good tea for his friends. These teas are often not cheap.

Tea shop owners provide them with places to chat, drink tea and talk about business, learn more resources and bring benefits to themselves by the way.

In this way, the owner of the tea shop has also expanded his contacts and docked with companies or enterprises. It is also a big income for enterprises to distribute benefits and buy tea during the Chinese New Year.

Truth 4: Develop "new products".

Tea shop owners will launch new products for female groups in due course on Valentine's Day, March 8 Women's Day, Spring Festival and other time nodes.

For example, saffron tea, lemon tea, ginger tea and slimming tea are all deeply loved by ladies. Women naturally love beauty and are keen on slimming, which will attract many female customers.

There is also a small pot of tea, which is exquisite and compact, easy to carry and captures the hearts of customers.

Truth 5: From tea to tea set sales.

People who like tea often like exquisite tea sets. Tea trays, saucers, teacups and teapots range from several hundred yuan to ten thousand yuan. These calculations are another kind of income. So after customers buy tea, the boss likes to sell tea sets.

Truth 6: online sales.

Nowadays, in addition to stores, there are also online stores that sell tea through the Internet. Tea sold online is generally low-grade and cheap. Although the profit is low, it will still make money as long as it is measured.

Truth 7: Store retail.

This is the most traditional way of selling tea shops. Usually there are few guests, but on important festivals, many people visit relatives and friends and are used to sending tobacco, alcohol and tea. At this time, the business of tea shop will be very good. At this time, the income of a few days can top the income of a month at ordinary times.

Truth 8: tea.

Tea is essentially an agricultural product with little difference in quality. But some teas, such as Pu 'er tea, are more expensive as they get older. The new tea bought in 200 yuan in those years can be sold for 1000 yuan in a few years. Therefore, the owner of the tea shop will also save some appropriately. Old Pu 'er is definitely more expensive than new tea and can earn some income.

Listening to you is better than studying for ten years! After listening to Lao Fang's words, I realized that the tea shop seems to have no business, just a superficial phenomenon, interlaced like a mountain. Amateurs don't know, but there are ways to make money.

So read more books, study more and study more, and you will find that each line has its own unique way of making money. Even if you don't do this business, you will learn a lot.