How to get financing

In this rapidly rotating society, starting a business does not seem difficult, and success and failure are faster. For entrepreneurs, the biggest issue is financing. How to obtain financing?

First, you must be able to clarify the positioning of your project product in one sentence

I am particularly afraid that many entrepreneurs will say that they don’t know what to do for a long time, especially for early-stage projects. To intuitively understand what your project is doing and what to do.

For example, the project we invested in is called Xiaoying, which is now developing very well. It is ranked among the photography rankings in about 59 countries and regions overseas. It ranks first, with an increase of 450,000 people every day, and it is a natural traffic, which is popularized without spending money. It introduces mobile video editing tools in one sentence. Many people may not know what video editing tools are. At this time, you can ask the other party if MovieMaker was used in the computer age. If you use it, you can say it is MovieMaker on mobile phones. Everyone knows a saying.

Second, please tell me how big your market is

This is not what I say, but real data obtained through careful market research.

What is my favorite entrepreneur? Two entrepreneurs left a deep impression on me. One is Liu Zhangbo, who used to be a hotel expert. He was the first app in the hotel industry to book hotels based on maps. In 2010, he unconsciously discovered it when he became a hotel expert. market, so he initially cut off. It may have been discovered unconsciously at this time, but when he became a business traveler and train ticket master, I wanted to know about it. I myself am very sensitive to data, and for this market segment , I asked him 100 data, various data, and he answered. In the conference room at that time, it was basically the data on the blackboard. For such an entrepreneur, investors will trust you and think that you really know this Thing. This is the project I saw.

There is also a project called Express Bus, which impressed me deeply. The entrepreneur originally came from the New National Line, and later built a small bus. ***Auto, when I work on cities now, I also ask for various data, including historical data, the overall structure of the industry chain, etc. He can answer. Do you think he really knows this industry? I believe he can do it. What you do in this industry is not because it is hot, but because you jump in.