Briefly describe the classification and characteristics of tourism e-commerce websites.

Briefly describe the classification and characteristics of tourism e-commerce websites. Types of e-commerce According to the objects of e-commerce, e-commerce can be divided into four types:

1, B2B (business-to-business e-commerce): Enterprises use Inter or various business networks to order goods, collect tickets, pay and other business activities from suppliers.

2.B2C (business-to-consumer e-commerce): e-commerce activities between enterprises and consumers. This kind of e-commerce mainly relies on online sales activities carried out by the Internet.

3.C2A (consumer-to-administrative e-commerce): * * * Personal e-commerce activities. This kind of e-commerce activity has not really taken shape yet.

4.B2A (e-commerce between commercial institutions and administrative institutions): e-commerce activities between enterprises and * * * institutions. For example, * * * will publish the purchase details online, and through online bidding, enterprises will also bid electronically. In addition, * * * can also manage the administrative affairs of enterprises through this kind of e-commerce, such as issuing import and export licenses and conducting statistical work through e-commerce, and enterprises can pay taxes and refund taxes online.

E-commerce classifies e-commerce according to the objects involved in e-commerce transactions, the contents of goods involved in e-commerce transactions and the types of networks used by enterprises conducting e-commerce.

(I) Classification of objects involved in transactions According to the classification of objects involved in e-commerce transactions, e-commerce can be divided into the following three types:

1. Electronic commerce between enterprises and consumers (B TO C). This is a form in which consumers directly participate in economic activities by using the Internet, which is similar to electronic retail business. With the emergence of the global information network (), online sales have developed rapidly. At present, there are many kinds of virtual shops and virtual enterprises on the Internet, which provide various services related to commodity sales. Commodities bought and sold through online stores can be materialized, such as books, flowers, clothing, food, cars, televisions, etc. It can also be digital, such as news, music, movies, databases, software and various knowledge-based goods; It also provides various services, including arranging tours, online medical diagnosis and distance education.

2. B TO B between enterprises. B-to-B mode is the most important and valuable form of e-commerce. Enterprises can use Inter or other networks to find the best partner for each transaction, and complete all transactions from ordering to settlement, including ordering from suppliers, signing contracts, accepting invoices, and paying by electronic fund transfer, letter of credit, bank collection, etc. , and other problems in the course of business, such as claims, commodity delivery management and transportation tracking. Business-to-business e-commerce business volume is large, and various software and hardware environments are complex, but it develops fastest on the basis of the success of EDI commerce.

3. business to government b to g (business to government b to g). This kind of business activity covers all the affairs between enterprises and organizations. For example, the examination and approval of various procedures between enterprises and * * *, the publication of purchase lists through the Internet, and the electronic reply of enterprises: the taxation and electronic transactions of enterprises are completed through electronic exchange on the Internet, which has become a means and way for * * * to make government affairs public.

(II) Classification according to the contents of commodities involved in transactions If classified according to the contents of commodities involved in e-commerce transactions, e-commerce mainly includes two types of commercial activities.

1. Indirect e-commerce E-commerce involves electronic ordering of tangible goods, such as flowers, books, food, cars, etc. The traded goods need to be delivered through traditional channels, such as postal service and commercial express service. Therefore, indirect e-commerce depends on external factors such as the transportation system for transporting goods.

2. Direct e-commerce E-commerce involves intangible goods and services, such as online ordering, payment and delivery of computer software and entertainment content, or global information services. Direct e-commerce enables both parties to trade directly across geographical boundaries and fully tap the potential of the global market. At present, most agricultural websites in China belong to this category, but they are still real direct e-commerce.

(III) Classification according to the types of networks used in e-commerce, e-commerce can be divided into the following three forms according to the different types of networks used by enterprises engaged in e-commerce business:

1. electronic data interchange. EDI standardizes and formats documents involved in business activities according to recognized standards and protocols, and exchanges and automatically processes data between computer network systems of trading partners through computer networks. EDI is mainly used for wholesale business between enterprises, between enterprises and wholesalers, and between wholesalers and retailers. EDI e-commerce has been greatly developed in 1990s, and its technology is relatively mature. However, due to the high requirements for management, capital and technology of enterprises, it has not been popularized so far.

2. Internet e-commerce (Internet). It refers to e-commerce activities conducted through the Internet, linking the whole world together. Various forms of e-commerce business can be carried out on the Internet, covering a wide range of fields, and all enterprises and individuals in the world can participate. It develops very fast and has a very attractive prospect. It is the main form of e-commerce at present.

3. Intranet e-commerce (Intranet). Refers to the e-commerce activities carried out in large enterprises or industries, forming a chain of business activities, which can greatly improve work efficiency and reduce business costs. For example, on the homepage of People's Republic of China (PRC) and the Patent Office of the People's Republic of China, customers can find all the information and business processes related to China patents here, that is, the application of e-commerce in * * * * office affairs; The homepage of Nanjing Road Street in Shanghai has been opened, including the main shops on Nanjing Road. Customers can visit the famous Shanghai Nanjing Road Commercial Street online and shop in the online store of Nanjing Road in the form of e-commerce. The homepage of Beijing Book Building, which has been opened, allows customers to inquire and buy hundreds of thousands of books operated by Beijing Book Building. Both of the above are the application forms of e-commerce from B to C.

How to increase the external links of tourism e-commerce websites? Hello, I'm glad to answer your question.

One. Soft text marketing:

Write some high-quality articles from the perspectives of users, industries and media, and publish them to some website platforms. If it can be reprinted and published by various websites, it will achieve good results. The effect of this method is that it can quickly improve the PR value of the website and achieve better results in search engines after increasing the weight. Write soft articles from a business perspective, and let more users trust your website through questions and answers.

Publish a soft text form

1. Industry news and company-related news. The key to this form is to have a sense of news and be quick. For example, the trip to Yi Tu-the largest budget hotel reservation platform in China.

B, industry review, industry analysis. The key to this form is to have a deep understanding of the industry and have a sharp and original view.

C, celebrity interviews, industry interviews. This method mainly relies on the power of celebrities to enhance their brand form. The key is to have certain network resources and know how to do interviews.

D. experience sharing. The focus of this kind of article is that the content should be valuable, really helpful to users and enable users to learn something.

E. original resources. Soft text can also be expressed in another form, such as resources. It can be software, e-books, analysis reports, scheme templates and other industry-related resources that users need very much.

Two. Blog marketing:

(1) Establish relevant industry circles, send out invitations, invite many friends to join the circle, and gather popularity in the circle. For example, you can set up a Yi Tu tourism blogosphere named after the company website.

(2) Join the blogosphere of related industries, especially the popular blogosphere.

(3) Publish more original or hot articles, so that blogs can be recommended, thus entering the ranking of blog publishing.

(4) After the hot articles of other blogs, post comments for promotion.

(5) Blogs add friends to each other and more popular bloggers. Bloggers recommend and comment on each other.

Three. Forum marketing:

Forum list:

Post in well-known forums, write some travel guides in popular forums, or take photos of travel agencies, and then leave a URL in your signature. For example, my signature is Yi Tu Travel Network. Of course, hyperlinks can be added in some places, so much the better. If the pictures are posted directly on the company website instead of being re-uploaded in the forum, a considerable number of professional users will find the company website by looking at the address of the pictures, which is a way for some forums to leave no URL. If you can have a good creative theme and attract the attention of the majority of netizens, it will soon be on fire.

design motif

Serial story type, that is, writing experiences, aims to impress people and produce * * * sounds in their minds. For example, writing a notebook version of the entrepreneurial experience and the experience of using a product. The mixed comments are mainly based on feelings and will be a novella.

Knowledge sharing type (experience type), mainly writing personal understanding, some experiences and so on. This is the enjoyment of knowledge. But this is different from the general empirical posts. In order to attract discussion, it should be designed in serial form. For example, the use of a product tutorial, combined with their own actual situation-such as what to do first, and then combined with the project to say how to do it.

Make suggestions, give a "plot", and then ask netizens for help. There are many uncertainties in designing this well. Because the follow-up content is posted according to the reply content of others, if the direction is wrong, it may not be able to be pulled back no matter how guided.

If you are satisfied, please click on the right to adopt the answer. If you have any questions, please click on the questions.

I hope my answer is helpful to you, and I hope it will be adopted!

~ O(∩_∩)O~

For tourism e-commerce website planning and design book, tourism e-commerce website planning scheme, tourism website construction scheme and free website scheme. File download.

Combined with the characteristics of tourism industry, this scheme deeply analyzes the key steps of website construction planning and design, which can be directly used as a learning and reference template for tourism companies/enterprises and their related industries.

Content introduction:

I. Brief introduction of the scheme

The goal of "Online Platform for Tourism Enterprises" of 51.com is the combination of website business and website function. The business scope of the website is to provide fast and practical basic online services for users of tourism enterprises; The function scope of the website is to provide online application services including office functions for enterprises on the Internet.

"Internet platform for tourism enterprises" is a website business platform for building ASP operation requirements for tourism users and industry operators. Almost all website management functions are integrated in the platform, including agent management, user management, resource definition, service customization, rate setting, business strategy management and other management functions. Integrating the functions of online agency service, application service integration and operation management into a unified platform system, operators can easily provide streamlined, factory-oriented, low-cost and efficient solutions for tourism enterprise customers, and conduct enterprise publicity and information exchange on the Internet.

Second, the content of the program.

This solution integrates almost all the functions of ASP website operation, and integrates the functions of operators' integrated online business management system, operation system management, agent business support system, shopping online service portal and various applications into a unified platform system.

Integrated online service management system for operators

Through the integrated business management system, website operators can comprehensively and uniformly dispatch and manage the functions of resource allocation, service customization, tariff management, business strategy, user and agent management, order processing, system opening and so on. It enables operators to control and manage main processes and business objects clearly and smoothly in complex business processing.

Agency business support system

The concept of integrating into the business supply chain can manage multi-level agents and multi-level user members, which embodies the design concept of WITS taking operators as the service center.

Agents can use the business management system provided by operators to carry out the agency business of ASP services. The agent browses and inquires the resources, services and rates provided by the online service portal of the operator through the agent background business management system; Manage your own development users, orders placed by users and your own expenses.

Shopping online service portal

Support two shopping modes: users order through the service of the agent's website; Users order services directly on the operator's website. It is a BtoB shopping mode for users to order services through the agent's website. It is a BtoC shopping mode for users to order services directly on the operator's website. Shopping online service portal is the operator website portal. Comprises modules of registration and login, online service configuration, online service purchase and the like.

Operating system management

Realize the management and monitoring of database, space, domain name and site of the platform system; Realize the distributed deployment of platform system architecture; Realize the timing acquisition and monitoring of hardware and platform performance data; Realize customized analysis, measurement and early warning of hardware and platform performance collection data. Provide a system-level management platform for Asp operators, which mainly realizes semi-automatic management of space, domain name and site, automatically collects system performance data at regular intervals, and customizes efficiency measurement and early warning.

Self-service website system

Including customer self-help website building system, customer website and other parts. Through the website establishment system, travel agencies can apply for domain names in real time, deploy websites in real time, browse in real time, modify templates, manage columns, publish contents, manage files, monitor status, and select customizable services, such as wiring and communication on forums. Even computer users or multi-level organizations can quickly complete the self-service application, establishment and maintenance of websites online.

Online shopping system

Online business model (B2C) between tourism enterprises and consumers. B2C e-commerce has advanced and complete online shopping function and powerful background management function. Merchants can quickly build an online business platform with personalized storefront, interactive sales, commodity management, sales statistics, order tracking, membership management, vendor management, strategy management, online payment and other functions by using online stores. Can meet the promotion and sales of a variety of tourism products.

Enterprise mail system

It is an electronic post office system used independently by tourism enterprises. When you need to manage all your mailboxes in a unified way, such as sending and receiving, centralized backup, etc. , you can consider setting up an electronic post office. You can divide the space at will and assign multiple mailboxes to employees. Customers who use "Group Mailbox" do not need to purchase additional hardware or software, nor do they need to be equipped with a senior system administrator. All application services are supported by the cluster management department.

Travel agency information release system

It mainly completes the product information release of travel agency members, so as to provide information for other fellow members, hotel members and the public and improve service quality and efficiency. The information of travel agencies mainly includes the release of tourist routes, the quotation of ground-connected tourist routes and the quotation of ground-connected individual services. In order to provide passengers with more economical and convenient ground connection information, the ground connection information is specially separated to provide information of a single ground connection service.

Hotel information publishing system

Hotel information system is a module to introduce hotel service information, service quotation and service characteristics for tourists and tour groups, which is mainly divided into three aspects: hotel information release, hotel information maintenance and hotel information retrieval.

Message publishing system

An important channel for the release of product/supply and demand information, which directly pushes the information to members' mailboxes. Among the various products/supply and demand information released every week, selected parts are packaged and processed into electronic publications of B-week nature, which are distributed to members through Maillist.

Third, the program features

Unified customer portal system

Composite system operating platform

Architecture design of multi-station cooperation

Flexible agent service system

Unified multi-level user management

Flexible role control

Strong security mechanism

Centralized system management

Powerful background support system

Appendix: Solution of Hotel Air Ticket Reservation System in Tourism Industry

The solution of hotel reservation system in tourism industry is that tourism enterprises can promote and support users, agents, distribution points and salesmen in all directions nationwide and internationally, and can quickly realize flexible and unified management of members, membership cards, hotel listings, ticketing, prices, discounts, expenses and sales policies.

Functions include: providing information management, transaction information management, membership card issuance management, consumption points management, complaints and feedback, current settlement, performance rewards and punishments, CallCenter(CTI) integration, fax integration, SMS integration, etc. To meet the needs of enterprise sales automation, customer asset management and sales opportunities.

The functions of "Hotel Reservation System for Tourism Industry" include:

Reservation card management system

Member consumption management system

Hotel guest room state management system

Reservation business management system

Financial settlement management system

Agency business management system

Receipt and payment management system

Bank card payment management system

Multi-mode reservation system (self-service reservation system)

Internet information portal system

System and its operation management

The core functions of the system: without the support of a perfect information system, it is almost impossible to book business for more than 5,000 nights, unable to support fast service and accurate and effective membership management, unable to settle accounts with hotels in time and accurately, and having high business NoShow. So the reservation system is a core, similar to the bank management system. Telephone, fax and manual services are not enough.

The solution of hotel reservation system in tourism industry based on 51.com is the most perfect and applicable software system in domestic reservation business management at present.

How to Establish Tourism E-commerce Website by Life Cycle Method Generally speaking, enterprises will adopt more adaptive development by systematically analyzing and designing the development of "tourism", "science and education", "service", "integration" and "address" WAN and e-commerce.

I want to be a tourism e-commerce website in Changsha. How can we find the trust of e-commerce websites to establish online companies? I can't trust you on the Internet, so I can recommend some directly to the company. Tianqi Enterprise Network, China Enterprise Power, and Command.

Do you know any good travel e-commerce websites in China? What are the good travel e-commerce websites in China? Can you recommend it? There are many, all I know is a pleasant journey.

Please help me recommend some good travel e-commerce websites. Thanks to Ctrip Online.

Briefly describe the basic function of e-commerce website (1): enterprise product and service project display. This is a very important basic function.

(2) Ordering goods and services. It includes business functions such as transaction negotiation, online booking of goods, online shopping or access to online services.

(3) Online payment, that is, the payment function is realized through the bank electronic payment system.

(4) Online customer service. Migrate some or all traditional customer service functions to the Internet, and develop new service functions according to the characteristics of the network.

(5) release commercial information.

How to implement the standard technical specification of tourism e-commerce website construction? The technical specifications of tourism e-commerce website construction include website layout, framework, database, path standardization and so on!

Need to pay attention to a lot! Here, it is suggested to take less detours and use a tourism cms system for the purpose of building a tourism website to support the secondary development of the website, which can be carried out according to your own needs. The mature tourism cms system in the market should be Stuart cms system!