Traditional Culture Encyclopedia - Hotel franchise - Problems and difficulties faced by Hunan restaurant in the face of epidemic situation.
Problems and difficulties faced by Hunan restaurant in the face of epidemic situation.
Present situation of catering industry
First, the economic benefits of enterprises have fallen sharply. Since the outbreak of Xinguan pneumonia, due to the continuous tightening of prevention and control measures, large-scale dinners, conferences, wedding banquets and other catering activities have been strictly restricted, and the cross-regional flow of people has dropped sharply, which directly led to the downturn of the catering industry. It is understood that taking Sheraton Chuzhou Ganghui Hotel Management Co., Ltd. as an example, the banquets hosted in the same period this year have decreased by about 80% compared with before the epidemic. Katie Holding Group Co., Ltd. Chuzhou Katie Windham Supreme Haoting Hotel said that since a case of asymptomatic infection was discovered in Chuzhou, only a few people ate during the day, and the passenger flow at night was only one-fifth of that before the epidemic.
Second, there are many obstacles to development and growth. Catering industry is an industry with high input cost, especially large and medium-sized catering service units. The rental fee of business premises, the salary of executives, the salary of employees, the cost of water, electricity and gas, insurance benefits, the payment of business tax, and various maintenance expenses are all not small expenses. In the current depressed catering business situation, enterprises have a heavy operating burden, and high cost may become the "last straw" to crush their survival. The author learned from Chuzhou Catering Industry Association that recently, about 70% of the catering units in the city barely maintained normal operation, and another third of the catering units were unable to make ends meet and operated at a loss. In the long run, the business situation is not optimistic, which leads to catering units not investing in decoration and long-term investment, declining employee welfare, layoffs, salary cuts and bankruptcy.
Suggestions on supporting the development of catering industry
First, formulate practical measures to reduce the burden on enterprises. The government should introduce certain preferential support policies to reduce the operating costs of catering enterprises, especially in the specific period when the epidemic situation is seriously affected, and issue policy documents on tax reduction, rent reduction, premium reduction and subsidies for enterprises. In view of the epidemic situation, the government should focus on guiding Internet platform enterprises to reduce the service fee standards of catering businesses, reduce the operating costs of catering enterprises and enhance their ability to resist risks.
The second is to make real moves in stimulating consumption. At present, the austerity and depression of catering consumption is the biggest difficulty affecting the development of catering industry. We should do everything possible to encourage and stimulate residents to consume food and drinks. In areas with low epidemic risk, appropriately relax the restrictions on personnel exchanges, relax the restrictions on the number of people accepted in canteens and the number of tables, and increase business passenger flow. In addition, we can also consider issuing certain food and beverage vouchers to encourage people to spend and stimulate the catering industry to pick up. In the catering concentrated area, you can use all kinds of road resources and open space to set up temporary parking spaces for catering reasonably. Encourage catering enterprises to actively develop the night economy, give support to night delayed operation, and subsidize the night operating costs of enterprises.
The third is to make real moves in financial support. It is suggested to set up "catering special support fund" or "catering rescue fund" according to the practice of Chongqing, so as to alleviate the financial pressure of enterprises from various channels and help potential enterprises survive. It is necessary to increase all kinds of credit loans, provide mortgage-free and guarantee-free credit loans for small and medium-sized catering enterprises, and help enterprises avoid the risk of capital chain breakage.
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