How to write an example of b2b network marketing planning?

Under the financial crisis, government support and other factors, the third party that provides trading services for SMEs on the Internet? B2B electronic intermediary is welcoming unprecedented development opportunities. B2B electronic intermediary actively takes various measures to improve the quality of its B2B e-commerce platform, aiming at attracting more users and expanding the scale of users. Then let me know about the b2b network marketing scheme with readers.

B2b Network Marketing Plan 1

From the perspective of popularity, Alibaba and HC are not to be missed, and there will be more customers in the market. Considering SEO (search engine optimization), the examples are not listed. This paper introduces a stupid and useful method, which is to search for product keywords on search engine websites and choose which e-commerce website has the highest product information ranking.

From an industry perspective, for example, you can choose green refrigeration equipment? Refrigeration equipment? Hotel supplies? B2B e-commerce websites in other industries.

B2B e-commerce websites screened by the above methods must have some websites that rely on alliance advertising. Remember to choose a website with few advertisements. SEO is no matter how good it is, but websites that are full of junk advertisements in important locations of shops resolutely give up.

How to make full use of B2B e-commerce platform?

Use B2B e-commerce platform tools to promote and let customers find themselves.

Shops. The commercial facade of online merchants. Make the products complete, the classification clear, the description detailed, the pictures clear, the pages beautiful and updated frequently. This is a vibrant shop. As the saying goes, where there is a pendulum, there is business. What products must be sent out, enrich our store as much as possible, decorate our store as much as possible, show our specialty and strength through the store as much as possible, and let customers stay in the store as long as possible. Study the specific methods by yourself.

Forum. Online business exchange club. Some people think that posting should go to the hottest section, but the hottest section is not necessarily suitable for doing business. The good party of the Sword Merchants Alliance, LED Light, is a free member, but the business is doing well. He suggested that we post in the industry section as much as possible. It really makes sense, because the industry section of the e-commerce forum has gathered a large number of peer online merchants. Posting here can not only improve your exposure, but also greatly enhance your visibility and influence among peer business friends, and lay a good foundation for your business.

Blog. The propaganda media of online merchants. Offline, enterprises have their own publications, picture books and video products, which are used to record the growth process of enterprises and publicize the culture of enterprises. On the Internet, all this can be replaced by corporate blogs. So, how do online merchants write a good corporate blog? Original content, not copying east and west; Real records, not making things up; Words have substance, not superficial remarks; The theme of the enterprise, don't talk about private affairs (note: private affairs are not the same as trivial matters, as long as they are related to enterprises, products and work, trivial matters can also be regarded as the truth);

Website activities. Such as the second batch, group batch, trade fair, special sale, etc., we should actively participate in these activities.

Make use of B2B e-commerce platform information to sell and actively find customers.

Purchase information. Find direct customers through purchasing information and sell their products and services to customers.

Regarding the purchase information, I am here? Buying information is worthless, is it alarmist or true? This paper analyzes this in detail.

Company financial information. Look for peer network operators through company information, and actively contact customers for marketing through telephone, email and IM chat tools.

I am actively promoting myself and actively looking for customers. The first point is what I am doing now, and the second point should be strengthened in my future work.

B2b Network Marketing Plan 2

Improve website construction

Determine the positioning of the website, define the profit model of the website, complete the process construction and page construction of the website, collect information in the early stage, and ensure that the website has basic information when it goes online.

Trial operation of website

With the further improvement and initial promotion of website functions, some companies have settled in, with initial traffic and users, and made a more perfect promotion plan through website data.

The website is officially running.

At this stage, due to the early promotion, there is a certain flow. This stage emphasizes the entry of the company and the transformation of user behavior, forming a preliminary company. User interaction, at the same time, start a certain network promotion, and improve the popularity of the website through certain online advertisements and online and offline activities.

Website growth period

At this stage, we focus on building the brand value of the website. In the early stage of operation, a certain amount of traffic and user resources have been accumulated, and the marketing and promotion of the website is the top priority. At the same time, we began to vigorously explore the market and strive to occupy the market in the same industry.