Traditional Culture Encyclopedia - Hotel franchise - Which hotel does IKEA Express belong to?

Which hotel does IKEA Express belong to?

Ikea Express Hotel is a personal brand, not owned by the brand hotel, but should be opened by individuals.

Famous hotels in the market belong to:

Zhu Hua Hotel Group is a leading multi-brand hotel group in China, including Hanting Hotel, All Seasons Hotel, Ibis, Manxin, Starway, Yilai, Joy and Haiyou Hotel.

BTG Home Inn Group owns sub-brands such as Motel Hotel, Jianguo Hotel, Jinglun Hotel, He Yi Supreme Hotel, Paibaiyun Hotel, Nanshan Leisure Club, Heyi Song Hotel, Home Inn Select Hotel, Xinyandou, Home Inn and so on.

About the Express Hotel:

Express hotel is a kind of budget hotel, which is characterized by simplified functions, focusing on accommodation, striving for perfection in this core service, and canceling functions such as catering, shopping and entertainment. Bed+breakfast is a true portrayal of the express hotel, so the operating cost of the express hotel is greatly reduced.

Express hotels are not equal to cheap hotels. Chain brand express hotels have obvious advantages in market competitiveness, popularity, unified management and tourists.

Because of the unified chain management system and standardized operation mode, the management level of express hotels is high and the management cost is low, which effectively reduces the management investment. However, in terms of hotel price, the price of express hotel is higher than that of ordinary single hotel, which has a higher profit level.