Beijing MUJI and related parties were forced to execute 2.5 million yuan. What do you think of this?

Such a thing is that the country is regulating the market with visible hands, maintaining the stability of a society and consolidating the construction of the market order system. It is using its own strength to strengthen market supervision, ensure fair competition, maintain macroeconomic stability, strengthen and optimize public services and promote sustainable development.

The incident of Beijing Muji is actually a question of brand label. This matter is actually neither too big nor too small. To put it bluntly, I just want to win more customers for myself through this kind of copyright infringement. This kind of behavior is irregular and illegal. It is worthy of recognition for the state to make this kind of behavior, and it is also a warning to other manufacturers who want to seek benefits through illegal behavior.

China will do this kind of behavior, first of all, because the benefits obtained by this kind of behavior are unsustainable, and it will eventually fade.

Whether a product can finally be recognized by the market should be to reduce ineffective and low-end supply, expand effective and high-end supply, and enhance the adaptability and flexibility of its own industrial supply structure to demand changes, thus improving its total factor productivity. Instead of borrowing a word-of-mouth from other people's brands to gain huge benefits for themselves.

Enterprises should be inspired by this advanced concept of rapidly promoting supply-side structural reform. We should devote more efforts to efficiency change, quality change and power change, improve the total factor productivity, improve the quality of the supply system, adapt to the changes in the new needs of the masses, achieve a new dynamic balance between supply and demand at a higher level, find irreplaceable factors in the development of our own enterprises in the market, strive to develop and promote the high-quality development of our own enterprises. This road is a wise way for an enterprise to lead in the future development.