Traditional Culture Encyclopedia - Hotel franchise - What are the characteristics of the hotel industry during the Grand Hotel Period?

What are the characteristics of the hotel industry during the Grand Hotel Period?

Hotel culture is the hotel's corporate culture, the way the hotel survives and develops, and the value orientation revealed in this way. It is not a cultural and entertainment activity in the general sense, but an era way of hotel economic management.

Values ??are the core of hotel culture. Different value orientations will produce different hotel cultures. The hotel's values ??refer to the hotel's fundamental views and evaluation of its production operations, goal pursuit, and its own behavior in the process of pursuing business results. The key to the development of modern hotels and winning competitiveness depends on the cultural advancement of innovative values. The advancement of culture determines the rise and fall of a hotel to a large extent. As far as hotel culture is concerned, it is actually the concept of the times of continuous innovation in hotel management and the practical results of the material form, behavioral form and institutional form under the operation of this concept.

In general, corporate culture as a management method of the times has a short history in foreign countries. With the reform and opening up and the development of socialist market economy, it gradually entered our country and played a role in improving the competitiveness of enterprises. Incomparable magical power.

To upgrade a tourist hotel, create characteristics and strive for first-class status, it is necessary to introduce advanced management methods and manage and operate them with innovative consciousness and the concepts of the times. Facing the new development situation and building a distinctive hotel culture, we must highlight the following aspects of work:

Understanding the mission of the times. At present, the construction of hotel culture has a certain practical foundation. If the hotel industry wants to further develop, it needs to inject advanced concepts of modern management. To realize the quality and brand development of the hotel industry, we need the strong support of hotel culture.

Grasp in practice. The construction of hotel culture is the source of building a well-known hotel in the new era and gaining lasting traction in the hearts of customers. The development of quality hotels not only requires us to conscientiously implement the hotel's grade standards, but also requires our employees to actively seek the meaning of work. Complete various tasks proactively and emotionally. In the hotel's business activities, the culture we should create is to satisfy guests, and employees should actively and consciously learn, constantly improve their work, and become participants and masters in the hotel's quality service quality system.

Promote actively. The construction of hotel culture requires a process, which requires the innovation of one's own culture and the reasonable absorption, accumulation, and integration of external culture into one's own cultural tradition. Therefore, building an innovative hotel culture on the basis of our own culture requires us to work hard in the following aspects:

First, the corporate culture construction plan must be based on development and systematic The architecture should be close to the reality of the hotel. Hotel decision-makers should go deep into all levels of the enterprise and employee groups, conduct extensive surveys, summarize and refine, base themselves on themselves, seek the hotel's personality, refine the specific environment and job levels, and divide it into concepts, behaviors according to the requirements of hotel operations Cultural and general categories, and personality categories make the content clear, rich, reasonable, and practical. At the same time, it should truly reflect the development history of the hotel, focus on reflecting the values ????and spiritual orientation of the operator, and focus on the exploration of successful management experience and concepts in the corporate development process, and should be highly operable. It is necessary to inject the awareness of corporate development strategy into the development of the hotel and reflect the continuity of hotel cultural development.

The second is to have an implementation agency for hotel culture construction. It is necessary to organize forces, formulate implementation plans, and implement the plans step by step. And implement specific measures in accordance with goals, tasks, and work processes, and comprehensively use various guidelines, policies, legal systems, empirical means, and administrative methods to regulate the cultural system so that all aspects of cultural construction can be coordinated. At the same time, there must be a sensitive information feedback system, timely adjustment of steps, and coordination of relationships among all aspects, so that the overall coordination activities of the entire cultural system are in the best state.

The third is to gradually deepen the construction of hotel culture step by step.

First of all, senior hotel staff must continuously strengthen their absorption of new knowledge, strive to improve themselves, and implement a creative idea, business idea, or business strategy. Secondly, we implement practical operations on business behavior, so that employees can use behavioral methods guided by business ideas and business strategies to carry out practical operations. After continuous summary and refinement, we can gain experience and understanding of creative ideas and business strategies for successful business operations, and continuously push the hotel culture forward