What does the hotel image planning vi visual identity design contain?

VI A complete and systematic visual expression system with logo, standard characters and standard colors as the core. Transform the above abstract concepts such as corporate philosophy, corporate culture, service content and corporate norms into concrete memories and recognizable image symbols, so as to create a unique corporate image.

A. Basic element system: such as enterprise name, enterprise logo, enterprise modeling, standard words, standard colors, symbolic patterns, propaganda slogans, etc.

B application systems: product modeling, office supplies, corporate environment, transportation, clothing, advertising media, signboards, packaging systems, official gifts, exhibitions and printed publications.

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