Traditional Culture Encyclopedia - Hotel franchise - Will the hotel management company build a star-rated hotel in order to develop real estate?

Will the hotel management company build a star-rated hotel in order to develop real estate?

This depends on the development strategy and overall positioning of your project. Generally, it is necessary to be an urban complex, and the government requires hotels with more than four stars. The hotel is not only the image benchmark of the project, but also the image benchmark of the region.

Cut to the chase, since we ask about the influence, it is a good image and a bad image.

1. Advantages: Other property types of the project can directly increase the price and precipitate the developer's assets.

2. Disadvantages: It is a non-cash flow product, which puts great pressure on Party A's upfront capital.

Therefore, we should weigh the advantages and disadvantages according to the developer's operational ability, government requirements and market demand!