Job responsibilities of catering marketing manager

Job responsibilities of catering marketing manager

In the real society, work responsibility plays an increasingly important role. Job responsibility is a specific job description, which can be divided into different job types. How to formulate job responsibilities? The following is the job responsibilities of the catering marketing manager I collected for your reference, hoping to help friends in need.

Responsibilities of Catering Marketing Manager: 1 1. According to the short-term and long-term business objectives and planning of the hotel, be responsible for external sales, attract customers, and be responsible for business development and scheme implementation in the business market.

2. Directly lead the team sales manager, business sales manager and long compartment sales manager, actively keep in touch with major travel agencies at home and abroad and foreign institutions in China, and provide them with hotel changes and program information at any time to attract customers.

3. Study and master domestic and foreign tourism market information and sales policies of the same industry, compile them into books, submit market information reports to the marketing director regularly, and put forward corresponding countermeasures.

4. Visit customers. Visit managers, sales staff and booking staff of major travel agencies regularly or irregularly, visit major domestic trading companies, airlines and other institutions, ask their views and requirements on hotels, and organize various activities to invite them to participate when necessary to enhance understanding and strengthen friendship.

5. Train subordinates. Constantly update marketing concepts and promotion methods to meet the changing needs of the market, that is, the needs of customers, so that customers will always be curious and fresh.

6. Actively coordinate the relationship between the sales department and various departments of the hotel, make all work links run smoothly, take customers as the center, and establish a group image of everyone with professionalism in the public.

7. Do a good job in market segmentation and choose the sales market and sales target.

Responsibilities of Catering Marketing Manager 2 1. The catering marketing manager is led by the general manager of the restaurant. Conduct various sales return visits.

2. Deeply understand the regional consumption trends of the company, and immediately grasp the dining information. Feedback to the department head.

3. Responsible for completing the marketing objectives issued by the company, actively visiting customers, tapping new customers and expanding corporate brands.

4. Cooperate with the reservation department to complete the improvement of relevant customer information, fill in the corresponding reservation information according to the regulations of the department, and do a good job of communication and coordination with all departments on the floor.

5. Assist the department to formulate the overall market development strategy and specific implementation plan.

6. Abide by the rules and regulations formulated by the company, and some requirements in the system need to be reported to the general manager for special approval due to special post factors.

7. Provide relevant information every week and feed back customer information to the reservation desk.

8. Visit the contracted customers of the company every month. For example, the signing unit or individual should collect business expenses, and the collection period should be implemented as agreed. Special circumstances need to be reported to the general manager for approval. Any overtime will be deducted from the performance bonus.

9. Cooperate with the floor manager to track the guest complaints and handle the relationship between me and the guests.

10, strictly abide by the company's property system and information confidentiality system, and shall not disclose the information of this restaurant.

Responsibilities of Catering Marketing Manager 3 1. Fully understand and master market information, conduct market analysis and forecast; Understand and master the business situation of peers and collect business information. Provide reports to the general manager and make economic decisions on the basis of establishing reliable commodity sales.

2. Organize and complete the business development and commodity sales activities of the hotel, establish and improve the reputation of the hotel, and make the hotel have a good commodity market.

3. Responsible for business negotiation and agreement, contract formulation and initialling; Accept reservations from individuals and units, book banquets, and rent conference venues.

4. Organize and participate in the reception of "VIP" guests, and convey their information to relevant departments in time, introduce the hotel and restaurant to the guests in detail, understand their actual needs and try to meet them.

5. For large-scale activities, send congratulatory messages and cards to relevant business units and individuals, customers and old customers, or invite them to participate in celebrations or commemorative activities organized by the hotel.

6. Always visit long-term guests, government agencies, travel agencies and publicity departments, and keep close contact with them, hoping to get their support in business.

7. Be warm and friendly to the guests, carefully introduce the hotel to the guests and give them the best impression.

8. Seize the opportunity to carry out public relations activities, such as publicity at cocktail parties, banquets, tea parties, trade fairs, celebrations and other social activities.

9. Establish sales business files for easy reference.

10, responsible for the ideological communication, exchange and regular business training of department subordinates.

1 1. Complete other tasks assigned by hotel leaders.

;