What are the differences between Starwood's brand, customer orientation and design style?

Starwood owns many brands, including St. The Regess, Luxury Select, Westin, Sheraton, Four Points by Four Points, Le Meridien, W Hotel, Yalexuan and Element.

St. The Regess Hotel is the symbol of the most upscale hotel in the world, representing the absolute private advanced service.

Sheraton Hotel gives people a warm feeling. Hotels like Home Inn pay attention to the connection between people, so the layout in the hotel and the attitude of hotel attendants will give people warmth.

Four Points Hotel is a full-service mid-range (four-star) hotel, and its tourist market is targeted at business guests and leisure tourists.

Westin Hotel has always been a leader and innovator in the hotel industry. Located in an important business district, each hotel has a unique architectural style and interior furnishings.

Luxury selection is a unique combination of hotels and resorts in the group, providing unique services for top guests.

W Hotel and Starwood Group have redefined the hotel experience of business guests, and completely designed the service facilities, service methods and contents according to the characteristics of business guests.

Yalexuan is an extension brand of W, belonging to a hotel with strong flavor. For example, the hotel bar is called "X, Y, Z", which is a relatively young brand with unique design and takes an economical and practical route.