Traditional Culture Encyclopedia - Hotel franchise - Suggestions on improving the economic benefits of hotels.
Suggestions on improving the economic benefits of hotels.
Excellent service and comfortable, convenient and fast experience are the main factors to attract repeat customers.
2, 2, strengthen brand building
The first step is to do a good job in brand positioning. The hotel must first establish a brand positioning point, which is the element of brand positioning. Secondly, the spread of hotel brand image makes hotel guests know, know, understand and accept this positioning. Hotels can spread through traditional media, online media and other new media, and then carry out brand marketing through event marketing, leverage marketing, topic marketing and crisis marketing.
3, 3, hotel characteristic innovation
Innovation is one of the real ways for enterprises to survive. Innovation includes technological innovation and appearance innovation of hotel products, as well as service innovation and management innovation.
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