Traditional Culture Encyclopedia - Hotel franchise - Present situation and future trend of hotel industry development
Present situation and future trend of hotel industry development
Discussion on the Present Situation and Future Development Trend of Hotel Industry in China 1: Review and Prospect of Hotel Industry in China. Before 2008, luxury hotels became the most competitive area in China hotel industry. Although local hotel groups have an absolute advantage in the two-star hotel market and economy hotel market, in the high-star hotel market, local hotel brands are strongly impacted by foreign hotel brands, and their development is difficult. In the next 3-5 years, the investment of economy hotel chains in China will continue to grow at a high speed. In addition to the increase of several central cities such as Beijing, Shanghai and Guangzhou, there will be more brands investing in secondary cities and inland cities in northwest China. Driven by the strong demand for tourism and vacation, many world-class hotel management groups are rapidly deploying in China, and resort hotels will have good development prospects in the next few years. Theme 2 of the seminar: the development prospect of budget hotels will maintain steady growth, and refinancing may be affected by the subprime mortgage crisis; Considering the influence of inflation, the average price of budget hotels will have some room to rise; The vast second-and third-tier cities and the vast rural market may become the hot spots of the next wave of development of budget hotels. Topic 3: Beijing Hotel Industry after the 2008 Olympic Games and 2009 From a static point of view, Beijing's hotel industry market has reached the reception requirements of the Olympic Games, and the total supply and demand are basically balanced. From a dynamic point of view, business activities and tourism promoted by strong economic growth are the main reasons for the future growth of Beijing hotel market; Then during the Olympic Games, the competition in the five-star hotel market in Beijing will be further intensified, which will inevitably lead to the wide pattern adjustment of the high-star hotel market including four stars.
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