Traditional Culture Encyclopedia - Hotel franchise - Why is the wine in the tobacco and liquor store cheaper than that in JD.COM? COM?
Why is the wine in the tobacco and liquor store cheaper than that in JD.COM? COM?
1. Factory direct sales: Liquor in tobacco and liquor stores is directly purchased from manufacturers, which avoids the price increase and extra cost of middlemen. In addition, tobacco and alcohol specialty stores can often enjoy the discount of bulk purchase, which further reduces the purchase cost.
2. Low operating expenses: The operating expenses of tobacco hotels are usually low, such as store rent and decoration expenses, which can reduce the cost of tobacco hotels and make it possible to sell wine at a low price.
3. Franchise: Tobacco and liquor hotels are franchised by the state, and the quality of liquor sold is guaranteed. This credibility can make consumers more inclined to buy wine sold by tobacco hotels, thus improving the competitiveness of tobacco hotel products.
4. Less affected by market conditions: Tobacco hotels are less affected by market conditions. For example, e-commerce platforms such as JD.COM will adjust prices according to changes in market conditions, while tobacco hotels usually don't.
Please note that these are only possible reasons. Why the wine in tobacco hotels is cheaper than that in JD.COM needs specific analysis.
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