Traditional Culture Encyclopedia - Hotel franchise - What is the reason why Mandarin Oriental Hotel is so popular?
What is the reason why Mandarin Oriental Hotel is so popular?
The only thing I want to say is the celebrity effect of this hotel! !
MO is definitely the best hotel in shaping its own image among all luxury hotels. All hotels should use it as a role model@@@MO’s fan club rank is too high, and His rank is definitely not easily comparable to that of his competitors. At this point, the marketing skills of celebrity fans are at least dozens of blocks ahead of his competitors Peninsula and Four Seasons!
Why do you say that?
1) First of all, the celebrities chosen by MO are so big, which means that the celebrities he really chooses are definitely not from the same race. The wide range of boundaries and the wide age span are absolutely surprising. Unexpectedly, I just want to roar: MO is the best at selecting celebrities, cherishing feathers the most, and has the best taste in all the luxury industries I have ever seen! ! !
Also, MO is very cautious about the selection of celebrities in the film and television industry. Sophie Marceau and Sister Chiling are both people who "cherish their own feathers" and have a very good reputation, especially Lin Chiling, who is well-educated. Known for his good temper. I always thought Lin Chiling was too cute in the past, but after watching Sisters Over Flowers, I really feel that Lin Chiling is a real goddess! ! !
It can be seen that MO selects celebrities regardless of race, occupation, or age. From the construction industry, fashion industry, film and television industry to the political and business circles, and the candidates are They are all carefully thought through and carefully selected. So why does the hotel industry really want to package a "high-end" image? Please learn from MO carefully and sincerely!
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