Traditional Culture Encyclopedia - Hotel franchise - Ten characteristics of hotel service
Ten characteristics of hotel service
Service is characterized by the simultaneity of production and consumption. The object of hotel service is people, not things. The service can't be tested in advance, and the service can't be stored. A house that can't be sold in one day is the hotel's permanent loss.
It is the customer's participation in the service process. The asexual hotel service-fleeting, hard to quantify the service output, limited service capacity and unpredictable service demand-is determined by the different emotions and needs of the guests.
With the increasingly fierce competition in the hotel industry, mergers, acquisitions, integration and capital operation among large hotel enterprises are becoming more and more frequent, and domestic excellent hotel enterprises pay more and more attention to the research of the industry market, especially the in-depth study of the development environment of enterprises and the changes of customer demand trends. Because of this, a large number of excellent domestic hotel brands have risen rapidly and gradually become the best in the hotel industry.
Extended data:
Basic requirements for hotel services:
1. Good standardization service is the premise and foundation. Personalized service must be based on standardized service. If we only stay in standardized services and do not develop personalized services, it will be difficult for hotel management and quality level to reach a new level.
2. In addition to high professional skills and professional ethics, waiters should also have strong psychological endurance, analytical judgment and emergency handling ability. , especially from the perspective of the guests to "empathy" understanding, understanding and understanding of the guests.
3, gradually establish a specification to meet the requirements of personalized service.
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